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Breaking: After 70 years the Photokina trade show shuts down indefinitely

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The organisers of Photokina at the Koelnmesse have just announced that Photokina, the Biennial photography trade show in Cologne, Germany, has come to an end after 70 years. The show had sent out emails to exhibitors this morning, letting them know what was going on, and then announced the news publicly via press release.

They say that this hasn’t been directly caused by the coronavirus pandemic, although it did cause the cancellation of Photokina 2020, stating that “the imaging market was already subject to strong upheaval, with annual declines in the double digits”. 2020 simply amplified this effect and has led to their current decision.

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Canon hosting online virtual press conference on April 20th to announce new camera gear

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Given that The Photography Show didn’t happen, NAB and Photokina aren’t happening, and many governments around the world are telling us that we could potentially be in lockdown for more than six months, IBC, PPE and the rescheduled TPS might not happen, either. But Canon is pressing on with their gear announcements regardless.

Canon has announced that they’re hosting a virtual press conference on April 20th to announce some new gear. NAB was scheduled to begin on April 19th and go on until April 22nd, so April 20th falls in line with what was likely their original announcement schedule. I wouldn’t get your hopes up about the EOS R5, though.

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Breaking: Photokina 2020 in Cologne, Germany has been cancelled – Next one in 2022

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Well, after The Photography Show and NAB, it was pretty obvious that Photokina was going to meet the same fate soon enough. Despite all three initially saying that they were going ahead one day shy of a month ago, and Photokina just a couple of weeks ago saying they see no reason to shut down, all three are now cancelled. Ok, technically TPS is postponed, but we’ll see.

Photokina organisers, Koelnmesse, issued a statement announcing the cancellation of the show, with the next event to be held in 2022 (not 2021). So, it seems like their new annual schedule (first announced in 2017) is being delayed yet again.
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Photokina organisers still see no reason to cancel the event in 2020

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The coronavirus situation has the world’s population divided. On the one side, many aren’t worried. That it’s just SARS, MERS, Bird Flu or Ebola all over again and that it’ll blow over. On the other, some people are very worried, particularly organisers of large events such as MWC in Barcelona, CP+ in Tokyo and now GDC in San Francisco.

TPS, NAB and Photokina all recently announced that they are still currently going ahead as planned, but the situation in Europe has changed since then. A couple of days ago, however, at a press conference in Tokyo, Photokina organisers still say that there is no reason to cancel the event.

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Photokina in 2019 is cancelled – The next one is in 2020

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Well, this will come as a bit of a shock, especially to all of those people who decided to skip Photokina this year in order to attend the next scheduled Photokina in May 2019. The German Photo Industry Association (PIV) has now decided that there will be no Photokina 2019. Instead, the new annual show cycle will begin in 2020 – just like many of us suggested they should’ve done from the beginning.

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From next year, the world’s largest photography show, Photokina, becomes an annual event

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Photokina is the highlight of many photographers calendars. It’s the largest photography trade event in the world. It’s so big, that it only happens once every two years, in Cologne, Germany. But that is all set to change. Photokina is now becoming an annual event. DIYP went to the last Photokina in September 2016. The next one is still scheduled September 2018. But after that, we won’t have to wait two years.

Not only is it turning into an annual event, but as of 2019, it’s also shifting to much earlier in the year. Traditionally, Photokina has been held in September, but after September 2018, we only have to wait a mere 8 months for the next Photokina in May 2019. And it’ll happen annually in May each year from that point forward.

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Are photography trade shows, conferences and expos really worth going to?

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Big photography shows happen all around the world. Some are much bigger than others, but are even the big ones worth going to? It’s a question I see asked quite often online, especially at the moment. The Photography Show is the biggest one here in the UK and it’s on next month. I’m going, and I’d probably still be going even if I weren’t covering it for DIYP. For me, they are worth it. But I know a lot of people who aren’t going, and don’t really see the point.

Having recently attended WPPI in Las Vegas, Joe Edelman tackles this question head on in his new video. There are some downsides to these shows, as there is with almost anything in life. But there are many positives and benefits, too, which Joe talks about. Sometimes it’s the opportunity to learn. Perhaps it’s to play with a shiny new toy you’ve been thinking about buying. Maybe you just go for the networking.

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