Sony

    Sony Electronics Adds to R Series Broadcast Camera System

    Apr 17, 2026 David Prochnow

    Sony Electronics is expanding its renowned “R series” of system cameras, a lineup focused on ultra-high resolution and cutting-edge imaging technology. Announced at NAB 2026,…

    Sony Temporarily Suspends Memory Card Orders Amid Global Semiconductor Shortage

    Apr 7, 2026 Alysa Gavilan

    ony temporarily suspends orders for CFexpress and SD memory cards due to a global semiconductor shortage, affecting photographers and videographers who rely on high-speed storage for professional cameras.

    NASA Chooses Sony as Official Camera on Artemis Lunar Missions

    Apr 2, 2026 Dunja Đuđić

    I was shedding tears last night watching NASA’s Artemis II mission lift off from Launch Complex 39B. But for camera geeks, especially Sony shooters out…

    This New Lens Equates Specs with Glamorous Writing

    Feb 17, 2026 David Prochnow

    Viltrox has officially announced the grand unveiling of the Viltrox AF 50mm F1.4 Pro Z-mount for Nikon. This lens is a masterpiece that sounds like…

    Super Bowl LX : The Unbeliavable Complexity Behind Covering the Super Bowl 2026

    Feb 11, 2026 Dunja Đuđić

    Super Bowl LX is more than a football game. It’s the most-watched live broadcast in the United States and one of the most technically demanding…

    You Can Now Use Viltrox Lenses with Sony a7 V Thanks to Firmware Update

    Dec 26, 2025 Dunja Đuđić

    Viltrox and Sony a7 V compatibility isn’t just a dream anymore. Some third-party lenses have reportedly been behaving quirky with the latest Sony camera, and…

    Sony launches the Alpha 7 V with a new FE 28–70mm f/3.5–5.6 OSS II kit lens

    Dec 3, 2025 Anzalna Siddiqui

    Sony has just released the a7 V Camera with 28-70mm II Lens, and it could be a strong candidate for the “Goldilocks camera.” This mirrorless…

    Sony’s 200-Megapixel Sensor Aims to Set a New Standard for Mobile Photography

    Dec 1, 2025 Alysa Gavilan

    Sony’s 200-megapixel LYTIA 901 sensor brings unmatched resolution, AI-assisted processing, and advanced HDR to smartphones.

    Rokinon AF 24-60mm f/2.8: The Best Budget Zoom Lens for Sony E

    Nov 7, 2025 Anzalna Siddiqui

    Rokinon (or Samyang, depending on your location) has introduced a new product that aims to provide top-notch quality at a reasonable cost. Meet the Rokinon…

    Sony Firmware Update Enhances Real-Time Autofocus and Adds New Features to Alpha 1 II and Alpha 9 III

    Nov 5, 2025 Anzalna Siddiqui

    Sony has some great news that you’ll want to hear. Sony has released a free firmware update for two of their top cameras, the Alpha…