A few days after announcing the new GFX 50S II medium format mirrorless camera, Fujifilm may be discontinuing another one. According to recent reports, Fujifilm GFX 50R is soon to get off the shelves – for good.
The GFX 50R was Fujifilm’s first “affordable medium format.” It was launched in 2018 with a price tag of $4,499, and the price hasn’t changed to this day. It’s not exactly pocket change, but it’s still considered affordable for a 50MP digital medium format camera.
But now that the GFX 50S II is in the game, it could be that Fuji doesn’t see the future for the three-year-old GFX 50R. The new GFX 50S II body is priced at $3,999, and $4,499 with a 35-70mm lens. And yet, the specs are more or less the same. Digital Camera World reports that the GFX 50R II is not planned, so I guess that the GFX 50S II is considered Fuji’s “affordable medium format” now.
Some photographers still prefer the GFX 50R because of the design. However, if you need a camera that will do the job and don’t really care much how it looks and “feels” like, I think the math’s pretty clear.