Fujifilm

    What’s the future of cameras and what’s coming in 2021?
    Feb 1, 2021 John Aldred

    With Sony’s recent release of their new $6,499 flagship Sony A1, as well as the ridiculously low-priced $5,999 Fuji GFX 100S medium format camera, 2021…

    Fujifilm reveals “the truth” about GFX 100S leaks in this brilliant ad
    Jan 27, 2021 Dunja Đuđić

    Plenty of Fujifilm gear has leaked over the years: from instant cameras to medium format. Most recently, we saw the now announced GFX 100S appear…

    Fuji’s $5,999 medium format GFX 100S has now been officially announced
    Jan 27, 2021 John Aldred

    Fujifilm has now officially announced the new GFX 100S, and it has indeed been released at the $5,999 price tag rumoured earlier this month. Given…

    Fuji’s new GF80mm, XF27mm and XF70-300mm lenses have been officially announced
    Jan 27, 2021 Dunja Đuđić

    We already knew that Fuji was about to announce three new lenses thanks to recently leaked photos. And now it’s official: Fuji has announced the…

    Fuji reported to be working on XF 150-600mm super-telephoto zoom lens
    Jan 26, 2021 John Aldred

    Fuji’s mirrorless lineup has been around for long enough now that the lens lineup is pretty well fleshed out. Despite the lack of 3rd party…

    Images of Fuji’s new GF80mm, XF27mm and XF70-300mm lenses leak ahead of official announcement
    Jan 22, 2021 John Aldred

    Fujifilm has announced that their upcoming Fujifilm X Summit is happening on January 27th at 1pm GMT. At the X Summit, Fuji is expected to…

    Irix’s 45mm f/1.4 is now the world’s fastest medium format Fujifilm GFX lens
    Jan 21, 2021 John Aldred

    Well, that was a surprise. We knew Irix had a fast medium format lens on the way because they released a teaser a couple of…

    Irix teases upcoming f/2.8 or faster medium format lens for Fuji GFX
    Jan 19, 2021 John Aldred

    Well, this is an odd one. Instead of continuing their full-frame lineup and adding to their existing range of 11mm, 15mm, 45mm and 150mm lenses,…

    Fujifilm abandons PRO 400H film in both 35mm and 120 formats
    Jan 15, 2021 John Aldred

    Fujifilm has announced that it is ending production of both 35mm and 120 format versions of its PRO 400H colour negative film. In a notice…

    The price of Capture One for Sony, Fuji and Nikon has indeed gone up from $129 to $199
    Jan 12, 2021 John Aldred

    A few days ago, an apparently leaked press release from Capture One indicated that the price of their software would be going up. And now,…