Sony to announce a high-end full frame E-Mount camera “very soon”

John Aldred

John Aldred is a photographer with over 25 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

It looks like Sony might finally be getting ready to announce an A7S III. Or, possibly an A9 II. Nokishita posted up a list of camera models and their respective internal code numbers for a whole bunch of different camera manufacturers. In amongst them was “WW942051”, which doesn’t match up to any existing known Sony mirrorless camera.

According to Sony Alpha Rumours, their sources have confirmed that this new model, WW942015, is going to be a full-frame camera. A new “BIG ONE” camera, and it will have the same WiFi capabilities as the recently announced Sony A7R IV. Beyond that, nothing else has been released.

The original report for this model number came on August 1st. At the time, SAR suspected it might be for an A7S III, A9 II or, their favourite option – although they admit pure speculation – was a theoretical A6700. But with the A6100 and A6600 now announced, another APS-C body seemed unlikely, even without SAR’s sources now confirming that it’s going to be full-frame.

The Sony A9 is Sony’s flagship mirrorless body for sports and action. It’s a fantastic piece of kit, although people haven’t really been shouting out for a successor all that loudly. With new firmware updates coming fairly regularly, A9 owners seem quite happy with what they’ve got.

The A7S line, on the other hand, has been begging for a replacement to the A7S II for a very long time. This is the one that most people will probably be hoping that Sony finally announces.

If reports are to be believed, though, we’ll find out soon enough.

[Nokishita via Sony Alpha Rumors]


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John Aldred

John Aldred

John Aldred is a photographer with over 25 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

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13 responses to “Sony to announce a high-end full frame E-Mount camera “very soon””

  1. JC Gonzalez Avatar

    Let
    It
    Be
    The
    A7SIII

    1. президент Putin Avatar
      президент Putin

      YEP!

  2. Jozef Baca Avatar

    Bloody hell new camera every other week…

    1. Blub Avatar
      Blub

      Sony has similar naming with their cameras but they do different things. Canon releases a lot of cameras but the bodies are named differently and often look differently. Nikon is much the same. Weak argument no offence.

  3. Reaper Avatar
    Reaper

    Sony will finally be implementing 4k60p… in the new PlayStation 5!

  4. Akhilesh VanAm Avatar
    Akhilesh VanAm

    It should be a7s m2..to rival what Panasonic S1H is consolidating…on videography front

  5. Amit k Avatar
    Amit k

    I think its goimg to be A9 mark 2 with A7R mark 4 body. Sony has habit of updating its current line up to new designs. When A9 was launched they used same body design for A73 & A7R3 without left top dial. Similarly after A6400 was launched they added A6100 & A6600 was launched now after A7R4, A9ii, with few improvements or just new body design. Also unless they shutdown A6000, 6300 & 6500, will be better for A6100, 6400,6600.

  6. jason bourne Avatar
    jason bourne

    Yawn.

    1. William Leftover Avatar
      William Leftover

      Oh thanks for your ego, now we all know you exist.

  7. HAN BAE Avatar
    HAN BAE

    it is a common bussiness practice called planned-obsolscence; the End Of Life (EOL) clock on the camera you just bought started ticking the moment the Mfr. releases a new ver. the practice is profitable.

    1. Ziggy Avatar
      Ziggy

      Sony’s actually kept offering its old models, so it’s a differentiation strategy.

  8. Pedro Callisaya Avatar

    a7RV because why not, a7sIII it’s still in the mindstorm part of design