Sigma 28-70mm f/2.8 lens is officially out, priced at $900
Feb 24, 2021
Share:

The new Sigma 28-70mm f/2.8 has been rumored and even some photos of it leaked earlier this week. Now it’s officially out and ready for your orders, and it’s priced at $899, which is pretty tempting compared to other similar lenses.
The 28-70mm f/2.8 DG DN Contemporary Lens comes in Sony FE and Leica L mount. It was designed for full-frame cameras, but of course, you can also use it on APS-C bodies. In that case, you’ll get a 36-105mm equivalent focal length. It’s a kind of a “one lens to rule them all,” with the wide-angle to portrait-length zoom range and a constant f/2.8 maximum aperture through all of it.
So what makes this lens different from other standard zoom lenses? Well, it’s pretty lightweight and small, to begin with. When I compare it to my 18-35mm f/1.8 Sigma Art, my lens looks like a telescope. Another difference between the new Sigma and similar lenses from other manufacturers is the price. For example, Nikon’s 24-70mm f/2.8 lens costs $1,600, and Canon’s is $1,900. Sony 27-70mm lens retails at $2,100, and even Sigma 24-70mm f/2.8 DG DN Art for Sony is $1,100. So, the $899 price tag is more than acceptable, and I sure hope that the image quality is too.

This lens features one lightweight focusing element to keeps the AF unit small. Sigma promises a quiet and fast stepping motor, which makes for responsive and near-silent AF performance. The minimum focus distance at 28mm: is 7.5″ (19cm), and 15″ (38cm) at 70mm. This gives you 1:3.3 and 1:4.6 magnification respectively.
As for the build, the lens packs 16 elements in 12 groups and a rounded nine-blade diaphragm for nice, creamy bokeh. It also has a brass bayonet, as well as rubber sealing for dust- and splash resistance.

Here are the specs:
| Focal Length | 24 to 70mm |
| Maximum Aperture | f/2.8 |
| Minimum Aperture | f/22 |
| Lens Mount | Sony E |
| Format Compatibility | Full-Frame |
| Angle of View | 75.4° to 34.3° |
| Minimum Focus Distance | 7.5″ / 19 cm |
| Maximum Magnification | 3.3 to 4.6x |
| Optical Design | 16 Elements in 12 Groups |
| Diaphragm Blades | 9, Rounded |
| Focus Type | Autofocus |
| Image Stabilization | No |
| Filter Size | 67 mm (Front) |
| Dimensions (ø x L) | 2.8 x 4″ / 72.2 x 101.5 mm |
| Weight | 16.6 oz / 470 g |
The Sigma 28-70mm f/2.8 DG DN Contemporary lens is available for preorders and you can choose between Sony FE and Leica L mount. As I mentioned, the price is $899 and it should start shipping this March.
Dunja Đuđić
Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, concerts, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.




































Join the Discussion
DIYP Comment Policy
Be nice, be on-topic, no personal information or flames.
2 responses to “Sigma 28-70mm f/2.8 lens is officially out, priced at $900”
The sony is 24-70 not 27-70 and you have the focal length wrong in your table.
??