Sigma to announce new 28-70mm f/2.8 FE lens and Sigma fp L camera this month
Sigma is expected to announce the recently registered Sigma fp L camera at the upcoming CP+ 2021 virtual show in a couple of weeks. Now, though, it looks like they’re set to announce a new 28-70mm f/2.8 FE lens on the same day. According to L-Rumors, Sigma is set to make two announcements at CP+, and chances are, one of them won’t be a full-frame Foveon (yup, I’m still going on about that).
At the moment, there isn’t much information about the new camera at all, really, besides the name. When it comes to the new 28-70mm f/2.8 lens, though, L-Rumors says that it’s an FE lens – although I expect we’ll see it come to L mount at some point, too, even if not at initial release – and that it will cost around $900.
That’s not a bad price at all for a 28-70mm f/2.8 lens, considering Nikon’s previous generation non-VR 24-70mm f/2.8 lens still costs $1,600, Canon’s is $1,900, Sony’s is $2,100 and even Sigma’s own 24-70mm f/2.8 DG DN Art for Sony is $1,100.
Exactly how well it’ll compare to Sony’s more-than-twice-the-price 24-70mm f/2.8 lens obviously remains to be seen, but $900 is a very attractive price point for a constant aperture f/2.8 zoom.
John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.