Ricoh has launched a new “Street Edition” of its popular GR III compact camera

Jun 12, 2020

John Aldred

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

Ricoh has launched a new “Street Edition” of its popular GR III compact camera

Jun 12, 2020

John Aldred

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

Join the Discussion

Share on:

The Ricoh GR series cameras have become extremely popular amongst street photographers over the last few years and have picked up a very loyal following. Those who have them love them and swear by them. The Ricoh GR III feels like it’s built specifically for street photography and when you look at some of the images they can make, it’s easy to see why.

Well, now, Ricoh has announced a new limited edition Ricoh GR III “Street Edition” kit which, as well as the camera includes a viewfinder module, a leather wrist strap and a rather obvious bright orange ring around the lens.

YouTube video

The GR III Street edition is functionally identical to the original GR III, except for one feature that will be coming to a firmware update for the standard Ricoh GR III soon. The only real difference is the metallic grey paint job and the bright orange ring around the lens. And while there is a $300 price difference between the two, what you get in the box is also a little different.

Left: The standard Ricoh GR III / Right: The Ricoh GR III Street Edition

The Ricoh GV-2 mini external viewfinder is a $250 extra purchase on the standard GR III camera, bringing your total up to around $1,150. The GR III Street Edition is $1,199, and that extra $49 gets you the leather wrist strap and a different coloured ring around the lens. So, they haven’t quite pulled a Leica by just changing the colour and adding $500 to the purchase price. They’ve actually added some extra value in there, too.

The Ricoh GR III Street Edition, Ricoh says, is a limited edition kit, and only a small quantity will be made. They don’t say exactly how many there will be in this limited run, although it’s available from all of the usual places, and can be pre-ordered now for $1,199.

I have to admit, I’m not sure why the Street Edition would be more appealing for street photographers than the standard model GR III. The goal of most street photographers is to go unnoticed while shooting away. One would think that a bright orange ring around the lens just screams “LOOK AT ME!” more than let you blend into the crowd.

But I’m sure it’ll be popular, particularly amongst Ricoh GR II fans that have yet to make the upgrade to the newest model.

What do you think?

The Ricoh GR III Street Edition is available to pre-order now for $1,199. No word on exactly when it’ll ship yet.

Filed Under:

Tagged With:

Find this interesting? Share it with your friends!

John Aldred

John Aldred

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

Join the Discussion

DIYP Comment Policy
Be nice, be on-topic, no personal information or flames.

Leave a Reply

Your email address will not be published. Required fields are marked *

3 responses to “Ricoh has launched a new “Street Edition” of its popular GR III compact camera”

  1. Lis Thomsen Avatar
    Lis Thomsen

    I don’t think it’s actually meant for street photography, it’s more meant as a fashion statement. Like the segment Olympus Pen seems to target these days.

  2. Toy let Avatar
    Toy let

    Gr III is great but the lipstick is so out of touch

  3. Alecio P Avatar
    Alecio P

    I have the GR II, what a camera…
    I don’t like the orange ring around the lens on this limited edition of the GR III