DIY Photography

Your one stop shop for everything photo-video

  • News
  • Inspiration
  • Reviews
  • Tutorials
  • DIY
  • Gear
Search

Submit A Story

Fuji’s “Definitely more affordable” mirrorless medium format camera expected to be announced by September

Jun 29, 2016 by John Aldred 13 Comments

  • Share
  • Tweet
  • Flipboard
  • WhatsApp

fuji-medium-format-mirrorless

Information about Fuji’s possible entry into the mirrorless medium format world is mostly just speculation, but it seems it’s becoming a matter of “when” rather than “if” Fuji will announce something.

Fuji Rumors are reporting that a “trusted source” has told them it will be “definitely more affordable” than Hasselblad’s new X1D.

There’s been talk about Fuji releasing a medium format mirrorless camera for a little while now and the current thinking is that a new camera would contain the 50MP Sony medium format sensor. Given the recent X1D announcement, and with DSLRs like the Canon 1DX Mk II, I would say it’s probably a good bet that one’s true if it expects to compete.

We know that Sony produce a 50MP medium format sensor, and rumours of a Sony powered Fuji have been brought up before.  Let’s hope they finally come to fruition.

If the rumour mill is to be believed, a new Fuji mirrorless medium format camera could be announced at Photokina in September, along with three new lenses.  If that happens, we’ll be there, so you can bet we will be getting hands on for a sneak look for those that couldn’t make it.

Price has obviously not been announced, but if the source is accurate and it will be “definitely more affordable” than the X1D, then we can expect it to cost less than $8995.  It will be interesting to see if a mirrorless medium format at a lower price point will have any impact on the cost of higher end DSLRs as some choose to jump ship.

It’s nice to see a new market in the camera world starting to emerge.  We’ve not had one for a while.  Mirrorless has never really appealed to me much in the past, but in combination with a larger sensor, at a similar price to a high end DSLR… Yeah, I could see that swaying me.

How about you? Are you looking forward to the new mirrorless medium format race? Do you think Fuji will announce something soon? Will Nikon and Canon follow suit? Will they have to in order to survive in the future marketplace? Let us know your thoughts in the comments.

FIND THIS INTERESTING? SHARE IT WITH YOUR FRIENDS!

  • Share
  • Tweet
  • Flipboard
  • WhatsApp

Related posts:

Fujifilm to announce development of new 100MP GFX 100S medium format mirrorless camera on September 25th The first leaked photo of Fuji’s new “affordable” medium format GFX 50R mirrorless camera Fujifilm’s “affordable medium format” GFX 50R announced, along with development of 100MP GFX 100S Tipster says Sony is working on a medium format sensor destined for mirrorless camera

Filed Under: news Tagged With: Fuji, medium-format, mirrorless, photokina, rumor

John Aldred: from diyphotography.net

About John Aldred

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter - and occasional beta tester - of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

« German brewery pokes fun at maternity photos with “Brewed with Love” ads
Adobe Spark Page – How To Create Gorgeous Web Magazine Style Pages »

Submit A Story

Get our FREE Lighting Book

DIYP lighting book cover

* download requires newsletter signup
DIYPhotography

Recent Comments

Free Resources

Advanced lighting book

Recent Posts

  • Comparing iPhone 13 vs iPhone 14 for astrophotography
  • Don’t buy a Z8 directly from Nikon, customers say
  • YouTube is killing off “Stories” to focus on Shorts and Live
  • Four ways to shoot epic stop motion hyperlapse with a smartphone gimbal
  • Canon reported to be working on a “zoomable” teleconverter

Udi Tirosh: from diyphotography.netUdi Tirosh is an entrepreneur, photography inventor, journalist, educator, and writer based in Israel. With over 25 years of experience in the photo-video industry, Udi has built and sold several photography-related brands. Udi has a double degree in mass media communications and computer science.

Alex Baker: from diyphotography.netAlex Baker is a portrait and lifestyle driven photographer based in Valencia, Spain. She works on a range of projects from commercial to fine art and has had work featured in publications such as The Daily Mail, Conde Nast Traveller and El Mundo, and has exhibited work across Europe

David Williams: from diyphotography.netDave Williams is an accomplished travel photographer, writer, and best-selling author from the UK. He is also a photography educator and published Aurora expert. Dave has traveled extensively in recent years, capturing stunning images from around the world in a modified van. His work has been featured in various publications and he has worked with notable brands such as Skoda, EE, Boeing, Huawei, Microsoft, BMW, Conde Nast, Electronic Arts, Discovery, BBC, The Guardian, ESPN, NBC, and many others.

John Aldred: from diyphotography.netJohn Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter - and occasional beta tester - of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

Dunja Djudjic: from diyphotography.netDunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

Copyright © DIYPhotography 2006 - 2023 | About | Contact | Advertise | Write for DIYP | Full Disclosure | Privacy Policy