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How to collaborate with brands to create your own filmmaking and photography project ideas

Oct 11, 2022 by Isaac Alvarez Add Comment
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As a creative, more specifically as a Photographer/Film Maker, we tend to get gigs all over the city. From big Production to small, low-budget clients, our commute can be taxing, especially with increased gas prices. Electric cars are surfacing, from trucks and sedans to SUVs; you’ll pretty much see electric vehicles at every corner. This is why I purchased a Tesla Model Y; it’s efficient and roomy for all the gears and equipment I own.

The colour options Tesla provides are minimal. Since Green is my favourite colour, I had to figure out how can I acquire this colour. I have two options: get the car professionally painted or have the vehicle wrapped. So this is when my creativity started to develop a concept. We have seen many sports cars getting covered in a specific colour, and most of them have been eye catchy, so we decided to call them wrapped instead.

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Which of these images was made using CGI and which is a photograph? Can you tell the difference?

May 12, 2022 by Alex Baker Add Comment
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One of the above images was created using a camera and modern commercial lighting with familiar retouching techniques using software such as Photoshop. The other image was rendered using CGI using software such as Blender. They are both top-notch product images, but can you tell which is which?

I won’t tell you the answer just yet (sorry, I know you’re just dying to find out!), however, the use of CGI in product photography is becoming ever more prevalent as technology improves, making the 3D rendering more photo-realistic, faster and subsequently cheaper than traditional commercial photography.

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Popular gym-wear brand slammed for lack of diversity in leaked image from photo shoot

May 3, 2022 by Alex Baker 12 Comments
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Active-wear brand Gymshark has provoked anger after a behind-the-scenes image from a recent photoshoot was leaked on Facebook. The image shows 7 models, all of which are no larger than a US size 4. It has since caused an outcry from women demanding representation of larger body sizes.

The behind-the-scenes photo was leaked last week after the brand’s promotional photoshoot in London. Despite obvious efforts towards inclusivity, many commenters felt that Gymshark had fallen short in this aspect.

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This is what you should charge for your photography

Nov 15, 2021 by Alex Baker Add Comment
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“What should I charge for my photography?” “Where can I go to find out how much to charge?” Commercial photographer and long-standing educator and mentor Don Giannatti says that of all the things he’s ever asked about photography, pricing related questions are by far the most common. He tells it like it is in this video about how to approach pricing your work.

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This is why you keep getting nightmare clients and how to stop it

Nov 11, 2021 by Alex Baker Add Comment
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The nightmare client. They are everywhere it seems, and if you’re working in any kind of creative business you’ve probably come across at least one or two. They always want more for less, they want extra or last-minute changes, they aren’t happy with the final result. One such client I had (let’s call her ‘Plate Lady’) even tried to negotiate the fee after I’d delivered the work and sent the invoice.

We might put it down to the fact that some people are just harder to deal with than others, and while that may be true, if it’s a commonly occurring issue for you then you need to look at the common factor, and that’s usually you. Scott from Tin House Studio has an interesting thought on why you aren’t getting your ideal client and has some suggestions in this video on how you can change that.

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How to use flash if you don’t like photos to look flashy

Feb 14, 2021 by Douglas Fry 3 Comments
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If I lay my cards on the table, in my personal and professional work I prefer to avoid the use of flash in favour of natural light. In an ideal world, I like nothing better than working with a fleeting beam of winter sunlight that glances across a face full of character, producing the type of photograph that would typically grace the cover of National Geographic.

The trouble is, as a busy corporate photographer, it’s much more likely I have to take a series of senior executive portraits from a basement office, generously artificially lit with horrible overhead fluorescent tubes, working to shoot directors who can spare about three minutes of their time and are itching to be off back to work.

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Is photography going cameraless? Shutterstock buys CG market Turbosquid for $75,000,000

Jan 29, 2021 by John Aldred 5 Comments
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It’s been said for years that CG is coming to take away jobs from photographers and in some respects, that may be true. We know that companies like Ikea use almost exclusively CG imagery in their catalogues now instead of actual photographs of the products. But this is nothing new. Back in 2014, 75% of their “photography” was CG.

With many photographers around the world unable to work in 2020, though, CG imagery has seen a fairly solid uptick, which would probably go a large way to explaining why stock photography company, Shutterstock has purchased Turbosquid, the world’s largest 3D model marketplace, for a whopping $75,000,000.

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Ruling: National Park Service can’t ask for commercial filming fees/permits

Jan 26, 2021 by Dunja Djudjic 5 Comments
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Filmmakers, rejoice: thanks to a court case from 2019, you may no longer need to get a permit and pay fees for commercial shoots in national parks. D.C. federal judge has just made the decision, ruling that it’s unconstitutional for the National Park Service to require a permit and charge you with fees.

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These are four things photographers should really stop caring about

Dec 9, 2020 by Dunja Djudjic 1 Comment
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If you care about your work and clients, it’s normal that you care about many things related to your job. Obsess about them, even. But still, there are some things you shouldn’t really care about. In this video, Scott Choucino gives you four things you should stop caring about because your clients don’t either.

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Estée Lauder to do a $128,000 shoot onboard the International Space Station

Sep 28, 2020 by Dunja Djudjic Add Comment
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Last year, NASA announced that it would open the International Space Station (ISS) for tourists. Estée Lauder decided to hop on board with one of its products. The cosmetics company is sending ten bottles of its skin serum to space for a photo shoot, and it’s reportedly paying NASA $128,000 for this unusual advertising campaign.

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Udi Tirosh: from diyphotography.netUdi Tirosh is an entrepreneur, photography inventor, journalist, educator, and writer based in Israel. With over 25 years of experience in the photo-video industry, Udi has built and sold several photography-related brands. Udi has a double degree in mass media communications and computer science.

Alex Baker: from diyphotography.netAlex Baker is a portrait and lifestyle driven photographer based in Valencia, Spain. She works on a range of projects from commercial to fine art and has had work featured in publications such as The Daily Mail, Conde Nast Traveller and El Mundo, and has exhibited work across Europe

David Williams: from diyphotography.netDave Williams is an accomplished travel photographer, writer, and best-selling author from the UK. He is also a photography educator and published Aurora expert. Dave has traveled extensively in recent years, capturing stunning images from around the world in a modified van. His work has been featured in various publications and he has worked with notable brands such as Skoda, EE, Boeing, Huawei, Microsoft, BMW, Conde Nast, Electronic Arts, Discovery, BBC, The Guardian, ESPN, NBC, and many others.

John Aldred: from diyphotography.netJohn Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter - and occasional beta tester - of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

Dunja Djudjic: from diyphotography.netDunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

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