Advertising
UK Government marketing campaign devalues artists while using free images from Unsplash
Oct 14, 2020
Dunja Đuđić Kalinin
Coronavirus has hit all of us, but artists and creators are among those who were hit really hard. UK Government decided to hit them even…
What commercial photo set looks like in the COVID-19 era
Sep 23, 2020
Blair Bunting
Has COVID-19 impacted the look of advertising campaigns? Maybe – but probably not by as much as you might think. What is impacted, however,…
Here are the new proposed fees for commercial shoots on federal land
Sep 18, 2020
Dunja Đuđić Kalinin
Commercial filmmakers, videographers, and photographers usually need to pay a fee if they want to shoot on every federal land. Right now, however, the fees…
People get offended by everything so Audi apologizes for a campaign photo
Sep 16, 2020
Dunja Đuđić Kalinin
Audi was recently accused of running an “insensitive” campaign for the Audi RS4 Avant. The German car manufacturer shared a photo of a girl leaning…
Despite what Sony says, the A7C is not the “world’s smallest and lightest full-frame camera”
Sep 15, 2020
John Aldred
Announced this morning, there is no doubt or question that the new Sony A7C is Sony’s smallest full-frame camera, but in the promotional material for…
You thought this 7-Eleven commercial was CG but it was really shot using a giant robot arm
Aug 3, 2020
John Aldred
I’m not entirely sure how recently the above commercial for 7-Eleven was released (I’m in the UK, not many hhere), but when I first…
Nine steps to shoot an epic beer commercial on a budget
Mar 7, 2020
Dunja Đuđić Kalinin
You know how beer commercials instantly make you wanna crack open a cold one? If you’re into commercial video and photography, Justin Jones and Ted…
Seven tips for shooting a pro-looking product video on a tight budget
Mar 3, 2020
Dunja Đuđić Kalinin
I just love low-budget ideas that still get you great results. Partly because my gear budget is low, and partly because I simply enjoy experimenting….
Burger King takes a twist on classic commercial food photography with this timelapse of a moldy whopper
Feb 27, 2020
Dunja Đuđić Kalinin
There are so many food photography tutorials teaching us how to make food look as good and as appetizing as possible. But Burger King…
Report: Instagram earned $20 billion from ads in 2019
Feb 12, 2020
Dunja Đuđić Kalinin
Facebook’s acquisition of Instagram in 2012 proves to be a good decision even seven years later. According to a recent report, Instagram earned around $20…