How I shot this wild rain bike store ad

Jun 23, 2016

Mohamed Gawish

We love it when our readers get in touch with us to share their stories. This article was contributed to DIYP by a member of our community. If you would like to contribute an article, please contact us here.

How I shot this wild rain bike store ad

Jun 23, 2016

Mohamed Gawish

We love it when our readers get in touch with us to share their stories. This article was contributed to DIYP by a member of our community. If you would like to contribute an article, please contact us here.

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Cyclist Ayman Habeta on set
Cyclist Ayman Habeta on set

In this blog post, I’m going to walk you through the shoot I did for My Bike Store “Challenge riding” with cyclist Ayman Habeta. I’ll begin by explaining a little background on how the shoot came to be and then I’ll illustrate a photography technique I like to use in this.

Camera Gear List

Lighting Gear List

bike-ad-setup

 

I’m a big fan of getting things right in camera- this is not something I want to add in post later, so each element was carefully fabricated to achieve a sort of visual cohesion throughout each layer of the photo.

The rain is also a real effect shot in camera. It is created from a car washer Bosch AQT 35-12, which spread and pump out water that resemble rain, especially when thrown out of focus.

bike-ad-bosh

I made sure the “water” was not only falling directly on the subject, so my friend George Samy pumping water to the top to act real rain and spread it front and behind my subject to covering a wide area from behind the model all the way up to my camera lens for a realistic depth of field. After all- in real life the rain would be falling both in front of the camera, and behind.

bike-ad-02

bike-ad-01-1

 

 

02

As I shot, I had to keep an eye on the technical aspects, but more importantly, I had to make sure my subjects had engaging expressions. By posing them dramatically to look as if they were moving or looking for something, I was able to achieve a more dynamic image.

bike-ad-strip

Before & After

Final Image

Cyclist Ayman Habeta on set

About The Author

Mohamed Gawish is a a Egyptian-born commercial photographer based in Mansoura, Egypt. You can see more of his work on his site, and follow him on Facebook, Twitter and Instagram. This article was also published here and shared with permission.

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We love it when our readers get in touch with us to share their stories. This article was contributed to DIYP by a member of our community. If you would like to contribute an article, please contact us here.

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