Fuji reported to be releasing no more X series cameras in 2021

May 13, 2021

John Aldred

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

Fuji reported to be releasing no more X series cameras in 2021

May 13, 2021

John Aldred

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

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Well, if you were holding out for a Fuji X-H2, you’re gonna have to hold out a little more. Fuji Rumors is reporting that Fujifilm has no plans to release any more X system cameras in 2021. All that you get for 2021 is the Fujifilm X-E4 released back at the beginning of the year.

Fuji Rumors say the information comes from “trusted sources” and as they note, this will be the first year since they started up the Fujifilm X system that only one body will have been released. It makes some sense, though, given the events of the past year and a bit.

The COVID outbreak will no doubt have played some part in the decision. Not just because it’s hit all camera companies pretty hard (although Fuji’s actually done overall quite well out of the pandemic so far and they’re not stopping yet), but because people just haven’t been out shooting as many photos or video. The demand for new gear just isn’t there while people still wait to put the stuff they bought last year through its proper paces.

With last year’s release of the X-T4 (and October’s firmware update for the X-T3), Fuji has some decent body options out there to keep people happy for now at the higher end of their range.

According to Fuji Rumors, with the focus shifting away from bodies, Fuji’s actually setting their sights on glass. And even though they won’t be releasing any other new cameras in 2021, a number of lenses are expected for 2021. We might see the XF33mm f/1.4, XF23mm f/1.4 Mark II, XF56mm f/1.2 Mark II or XF1650-600mm. And the lenses we don’t see in 2021 are expected in 2022 (which is already less than 7 months away).

[via Fuji Rumors]

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John Aldred

John Aldred

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

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