Gear

    SIRUI Expands Its Cine Lens Lineup with New Vision Primes and IronStar Anamorphics

    SIRUI Expands Its Cine Lens Lineup with New Vision Primes and IronStar Anamorphics
    May 5, 2026 Alex Baker

    SIRUI has been busy building a reputation for making cinema lenses that don’t completely destroy your entire budget. They might not carry the same weight…

    A broadcast workstation featuring Blackmagic Design Fairlight Live software and hardware.

    The Future of Live Production: Insights from Blackmagic Design’s Post-NAB Vision
    May 4, 2026 Alberto Lima

    In a recent interview, Bob Caniglia, Director of Sales Operations at Blackmagic Design, shared deep insights into the company’s latest innovations, ranging from groundbreaking live audio software to next-generation cinema cameras designed for live environments.

    Panasonic

    Panasonic Refreshes LUMIX S9 With New Black Titanium Design
    Apr 29, 2026 Alysa Gavilan

    Panasonic unveils the LUMIX S9 Black Titanium Edition, a compact full-frame camera with a refined finish, updated materials, and the same core imaging features.

    Thypoch Expands Its Lens Lineup With a “Golden Range” Zoom and a Pocket-Sized Prime

    Thypoch Expands Its Lens Lineup With a “Golden Range” Zoom and a Pocket-Sized Prime
    Apr 29, 2026 Alex Baker

    Lens makers love to talk about character, but it usually comes with a trade-off. You either get clinical, modern optics or something with personality that…

    Adobe’s Frame.io Drive Brings Cloud Media Straight to Your Desktop

    Adobe’s Frame.io Drive Brings Cloud Media Straight to Your Desktop
    Apr 28, 2026 Alex Baker

    There’s a familiar point in almost every production where things slow to a crawl. Someone is waiting for footage to download, a drive hasn’t arrived…

    From Pocket Light to Cinema Rig: SmallRig Covers Both Ends of Your Setup

    From Pocket Light to Cinema Rig: SmallRig Covers Both Ends of Your Setup
    Apr 28, 2026 Alex Baker

    If you’ve been anywhere near lighting TikTok or filmmaking Instagram lately, chances are you’ve already seen SmallRig’s pocket-sized spotlight doing the rounds. The original RF10C…

    Saramonic’s WiTalk9 X goes modular, lighter, and smarter for real-world crews

    Saramonic’s WiTalk9 X goes modular, lighter, and smarter for real-world crews
    Apr 27, 2026 Alex Baker

    If you’ve ever worked on a shoot where communication breaks down, you’ll know how quickly things fall apart. It doesn’t matter if it’s a film…

    Lexar

    Lexar Targets 8K Creators With 8TB SSD and Massive 2TB microSD Card at NAB 2026
    Apr 24, 2026 Alysa Gavilan

    Lexar introduces an 8TB ARMOR 700 portable SSD and previews a 2TB microSD card at NAB 2026, targeting 4K and 8K creators with high-capacity storage needs.

    Insta360 Mic Pro

    Insta360 Shows Off Mic Pro Concept With Visible, Customizable Design
    Apr 24, 2026 Alysa Gavilan

    Insta360 teases its Mic Pro wireless microphone at NAB 2026, featuring an E-Ink display, AI audio processing, and a bold on-camera design.

    7Artisans 35mm f/2.8: Cheap, Compact Prime For Leica M and L39

    7Artisans 35mm f/2.8 Is A Compact, Affordable Prime For Leica M and L39
    Apr 23, 2026 Dunja Đuđić

    If you’re into rangefinder photography and like to keep things simple, 7Artisans has just launched a 35mm f/2.8. It’s a compact wide-angle prime designed for…