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Canon’s latest creative experiment explores the idea of creating something from nothing

Jan 21, 2016 by GB Leave a Comment

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If you’re wondering why Canon was fairly silent this year at CES, it may very well be because they were working on creating ‘The Lab,’ a series of creative experiments that Canon claims is ‘designed to shift creative thinking behind the lens.’

Already, three videos from the series have been shared, including one where all photographers had to shoot the exact same subject and another where six photographers were asked to shoot a portrait of an individual wherein each photographer received a different backstory. Now, Canon is onto the fourth video, simply titled Blank.

As the name suggests, Blank was an experiment that invited six Australian photographers into an absolutely empty studio with only one rule: create something from nothing.

No selfies were allowed, no props were in the room and all they had was an their open imagination and a strip of tape that went across the floor of the studio backdrop.

The experiment proved to extremely interesting, with each photographer spending the first few minutes of their studio time walking around and familiarizing themselves with the surrounding area.

Inevitably, almost all of them chose to use some sort of props they had with them, be it a pen in their pocket or a shoe on their foot. One man went so far as to strip down to his underwear to capture images of the clothes he was wearing.

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Below are just a few of the shots captured by the six photographers:

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All in all, the idea of the video is to promote the idea that creativity needs nothing. You can start with what is quite literally a blank canvas and find a way to make something.

We’ll be anxiously awaiting the second experiment. Hopefully it’s equally as strange.

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Filed Under: Inspiration Tagged With: australia, blank, Canon, canvas, Creative, Experiment, studio

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Alex Baker is a portrait and lifestyle driven photographer based in Valencia, Spain. She works on a range of projects from commercial to fine art and has had work featured in publications such as The Daily Mail, Conde Nast Traveller and El Mundo, and has exhibited work across Europe

Dave Williams is an accomplished travel photographer, writer, and best-selling author from the UK. He is also a photography educator and published Aurora expert. Dave has traveled extensively in recent years, capturing stunning images from around the world in a modified van. His work has been featured in various publications and he has worked with notable brands such as Skoda, EE, Boeing, Huawei, Microsoft, BMW, Conde Nast, Electronic Arts, Discovery, BBC, The Guardian, ESPN, NBC, and many others.

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter - and occasional beta tester - of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

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