Upcoming Leica 24-70mm f/2.8 L mount lens rumours and photo leak

May 4, 2021

John Aldred

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

Upcoming Leica 24-70mm f/2.8 L mount lens rumours and photo leak

May 4, 2021

John Aldred

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

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The first close-up product photo of Leica’s VARIO-ELMARIT-SL f2.8 / 24-70mm ASPH lens has leaked to Twitter, courtesy of Nokishita, with a claimed price tag of 352,000 yen (including tax), equating to around $3,215. It’s supposed to be part of a new “economy line” from Leica, although that name might have lost a little something in translation.

According to the latest rumours, the US price is expected to be a little closer to $2,750, which is noticeably more expensive than the Panasonic Lumix S Pro 24-70mm f/2.8 L mount lens, which sits around $2,200. It’s also said to be based on the optics of the Sigma 24-70mm f/2.8 DG DN Art lens, which is significantly lower at around $1,059.

The new lens is expected to be available on its own or offered as part of a set with the Leica SL2S ($4,900 on its own) for just below €6500 (~$7,800). It’s rumoured to not have an all-metal body like other Leica SL lenses, though. At those prices, especially when compared to the price of the L mount competition,

I’m curious what’s so “economical” about it. Although I suppose by Leica’s standard pricing, less than 3 grand for a lens probably does feel like a bit of a bargain.

An official announcement from Leica is expected at some point this week. We’ll keep you posted as we hear more.

[via Nokishita / Leica Rumors]

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John Aldred

John Aldred

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

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One response to “Upcoming Leica 24-70mm f/2.8 L mount lens rumours and photo leak”

  1. Duncan Dimanche Avatar
    Duncan Dimanche

    well they have 50mm primes that cost 5000$ so a zoom lens for 3k is a bargain haha