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Panasonic reported to be dumping “low end models” to target professional photographers and filmmakers

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It seems that Panasonic is dumping development of their lower-end camera systems in favour of higher-end kit for enthusiast and professional photographers and filmmakers, according to a report from Nikkei Asia. Exactly how low-end Panasonic will go is unclear, but it seems that they’ve finally admitted defeat in certain sectors of the market against the onslaught of ever-improving smartphones.

It’s not much of a surprise. Many companies have been killing off compacts for several years already, putting their efforts where things pay a little better. Only a handful still produce even high-end compacts now. And, well, it looks like Panasonic’s following suit and killing off their lower-end stuff.

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Insta360’s ONE RS 1-Inch 360 Edition is a welcome and huge-sensored addition to the ONE RS family – A review

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Insta360 has seen a lot of success in the 360° camera market over the last few years and they’ve arguably become the leader in pocketable 360° cameras thanks to devices like the Insta360 ONE X2 (review here) and the Insta360 ONE RS (review here).

Today, though, Insta360 has announced that they’re going big with the new Insta360 ONE RS 1-Inch 360 Edition. Co-engineered with Leica the new 1-Inch 360 mod lets you shoot 360° footage at up to 6K resolution using, as the name suggests, a pair of giant 1″ sensors.

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Insta360 teams up with Leica to go large with the new Insta360 ONE RS 1-Inch 360 Edition

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Insta360 has today announced their newest camera… Sort of. It’s not all entirely new, as it uses the same core as the regular Insta360 ONE RS (review here), but it is a whole new look for that familiar core module with a giant 360° lens module that packs a pair of 1-inch sensors. The new Insta360 ONE RS 1-Inch 360 Edition (review here) was co-engineered with Leica and it shoots up to 6K footage and 21-megapixel 360° stills.

While Insta360 has teamed up with Leica before, producing the 1-Inch standard camera module for the ONE R, this is the first time Leica has been involved in the creation of a 360° camera. And with a pair of 1-inch sensors, it’s going to capture better dynamic range and struggle much less in lower light conditions than smaller sensor 360° cameras.

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DJI joins L mount alliance, Zenmuse X9 gets L mount adapter, Ronin 4D to get 42222 XQ codec

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Well, here’s a surprise announcement, DJI is joining the L mount alliance. It’s not so much a surprise that more members are being added, as Panasonic Director, Yosuke Yamane mentioned that it may happen way back at the beginning of 2020. And making good on that suggestion, they added Leitz last October. But the fact that the newest member to join will be DJI is perhaps a little unexpected.

It kind of makes sense, though. After all, DJI has been starting to head more towards interchangeable lens cameras lately with the Ronin 4D and obviously, they make interchangeable lens cameras for some of their drones. But to eliminate any doubt about their intentions right away, along with the announcement DJI has launched a new L mount lens plate for their Zenmuse X9 camera.

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Leica is increasing prices by up to $400… Again.

The prices of pretty much everything have skyrocketed over the past few months, at least here in Europe. So, it’s no surprise that electronics are about to get a price increase as well. This time, it’s Leica – and it’s the company’s third price increase over the last year.

According to some reports, the famous camera company is about to increase prices by up to $400. While this price increase applies to Europe, it’s expected that Leica will adjust the prices in other parts of the world, too.

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Oscar Barnack’s personal 0-series 1923 Leica breaks world record, fetches over $15 million at an auction

A rare Leica 0-Series No. 105 from 1923 recently went up from an auction. As it was Oscar Barnack’s personal camera, it was expected to break the record and fetch $3.3 million. However, it broke all the records and expectations, fetching over $15 million![Read More…]

Xiaomi pilfers Leica away from Huawei for new 12 Ultra phone

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Phone company Xiaomi has recently revealed that it will be partnering with camera brand Leica for its next flagship phone, the Xiaomi 12 Ultra.

Previously, Leica was working with rival mobile phone company Huawei. That partnership has apparently now ended with the announcement of the new deal with Xiaomi.

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Leica has discontinued the CL and TL2 camera systems in pursuit of full-frame

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It appears that Leica has discontinued both the Leica CL and Leica TL2 camera systems. Their demise seems to have been on the cards for a while now, but it appears that their end is now official after a Leica Camera AG statement was posted on a forum. The statement cites the decline in sales of compact and system cameras with smaller sensors in the photography market, while sales of full-frame systems has been on the increase. As a result, Leica is discontinuing both systems to be able to concentrate more on full-frame cameras.

Despite being discontinued, both cameras are still available at a number of retailers around the world – until they’re completely sold out – and Leica says that they will still provide “comprehensive customer care” for these systems for six years from the date of purchase.

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It looks like Leica outed themselves on a future new mirrorless medium format camera

Camera companies get leaked and outed all the time. Usually, it’s about new releases, with specs and images coming a few days before an official announcement. Usually, it’s random employees that either screw up genuinely by accident or they “accidentally” (allegedly) pass information along to somebody they know will shout it from the rooftops. Sometimes, it’s retailers jumping the gun a little too early.

But it’s funniest when the manufacturers do it themselves. And it happens more often than you think. GoPro’s done it, so has Nikon and also Fuji (twice). This time, it appears it might be Leica in their Leica M11 keynote video released in January which seems to feature a couple of potential clues that they’re at least prototyping a medium format camera with plans to release one, even if it’s not ready just yet.

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One and only Leica 16mm wooden prototype could fetch over $162.000 at an auction

Leitz Photographica Auction has announced an auction of another historical Leica. This time, it’s a prototype of the 16mm film camera that never got to be produced for the wide market.

The prototype was made of wood, so it’s not an actual working piece of gear. Still, thanks to its historical value, it’s expected to fetch over $162,000 at the auction this June.

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