A few weeks ago, Sony announced the next generation of its Creators Cloud platform. Now it has added the long-awaited Creators’ App to complete the offering.
The Creators’ App acts as an extension of a camera. The app enables you to do a variety of things. You can upload, view, and manage photo and video content shot on select Sony cameras and anything already stored in the cloud.
The app allows any-time access to the Sony Creators’ Cloud directly from your mobile. It’s the perfect combination of managing your stills and video assets and allowing you to collaborate on projects and post-production.
It will also allow you to access the AI video editing feature Master Cut, which is currently in Beta form. ‘Discover’ brings together creators from around the world in a sort of Sony-focussed social media. With this, you can share your own work, connect with others and find inspiration.
Another interesting feature is the Explore Alpha Universe. Here you can get insight and tips from Sony ambassadors behind the scenes in shooting and production.
The app will let you transfer photos and videos to cloud storage or a smartphone, and take advantage of centralized management. Transfer is also possible during shooting or when cameras are off or charging. It will also give you the option to only transfer star-rated or pre-selected files, therefore cutting down the work considerably during and after a shoot.
Apparently, at the time of launch, video and image transmission from cameras to the cloud via smartphones with the “Creators’ App” and camera remote control functions will be compatible with α7 IV, ZV-1F. Spring 2023: α7R V, FX3, FX30. α7 IV, α7R V, FX3, FX30 will need a software update respectively.
The pricing of the Creators’ Cloud varies, but the first 5GB of storage is free, with up to 25GB free for Sony camera users. The app is available for both Apple and Android systems via their respective app stores.
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