GoPro has released GoPro VR, a new 360-degree video and virtual reality app designed to usher in the next era of action camera imagery.
Some might pass virtual reality off as nothing more than a fad, much like 3D televisions that left the world almost as quickly as they came into it, but the reality is, it’s here to stay.
Nokia, Lytro, Google and Facebook have all dipped their toes into the metaphorical pool, and with the amount of R&D going into it, it’s safe to say virtual reality has plenty of room and capital for growth.
Today, Facebook unveiled the next component in its virtual reality endeavors, the Surround 360, an open source 360-degree video camera designed to capture immersive VR content.
Last September, Google teamed up with GoPro to launch its 16-camera VR device, Odyssey. At $15,000, it was far from a consumer-grade device and even pushed the boundary of many professional uses.
Now, Google and GoPro have announced a brand new VR rig that is set to target those who don’t care to drop dive figures for a VR capture device.
After years of prototypes and concepts, virtual reality headsets are finally starting to go mainstream with lower prices and better availability. One problem concerning a few in the tech industry is the lack of VR content.
Already, companies like GoPro and Google are getting in on VR content creation. But they’re not the only ones. Today, VR firm VideoStitch announced Orah 4i, a plug-and-play device that can both capture and broadcast live VR footage.
It looks like YouTube is getting extremely interested in up-and-coming video formats, including virtual reality (VR) and high dynamic range (HDR).
The upcoming virtual-reality oriented action camera captures 360° video in 4K, above or up to 100 feet below the water surface, and seems to be in an excellent position to make an impact on the action cam and VR markets.
Talk is cheap though and good looks can be deceiving, so here are the first video samples captured with the KeyMission 360, showing off the camera’s impressive capabilities.
Five years ago, 3D was all the rage. Nowadays, it’s Virtual Reality (VR) that’s getting all the love. Google, Microsoft, Samsung and Facebook are all getting in on the action with the development of virtual reality hardware – Cardboard, Hololens, Gear VR and Oculus Rift, respectively.
The future of VR is unarguably in the hands of these industry-leading companies in terms of creating immersive content and developing hardware, but it doesn’t mean smaller entities aren’t welcomed into the world of VR, especially when it comes to making it more accessible to the masses.
We’ve been reporting on GoPro’s advance into the virtual reality market in the past. First with their acquisition of Kolor, the 360 content editing software and then again when the popular action camera manufacturer announced they were working on a drone and a a 6 six camera spherical mount which was geared towards the VR/AR crowd.
It certainly looks like they’re making some exciting progress. Today, GoPro released of a pretty sweet 360 panoramic video featuring champion FMX rider, Ronnie Renner dune jumping in Idaho, to show off what they’re capable off thanks to those aforementioned announcements.
If we look at the progression of motion pictures over the last 100 years, it’s almost like night and day. (Then again, the same could be said for the last century of computer technology as well.)
As we previously reported, Google is staying its course for diabolical virtual reality domination. Now, taking it one step further, the tech giant that owns more of your dirty secrets than the NSA has teamed up with visual effects studio The Mill to release a 360-degree virtual reality film called, ironically, “HELP.”