Adobe Premiere Pro is one of the most widespread video editing applications out there. It’s always been a hugely popular application since its initial release. But editing can be a tedious process, especially if you edit for multiple platforms. You need a 16:9 for YouTube and Facebook, a square video for your regular Instagram feed, and a vertical video for Stories and IGTV.
Well, Adobe has been paying attention to the needs of social media video creators and is introducing a new AI-powered Auto Reframe feature to Premiere Pro to help speed up that workflow. We spoke with Adobe Product Manager Victoria Nece at IBC 2019 to find out more about it.