Please, Trash The Dress Responsibly

Apr 8, 2014

Udi Tirosh

Udi Tirosh is an entrepreneur, photography inventor, journalist, educator, and writer based in Israel. With over 25 years of experience in the photo-video industry, Udi has built and sold several photography-related brands. Udi has a double degree in mass media communications and computer science.

Please, Trash The Dress Responsibly

Apr 8, 2014

Udi Tirosh

Udi Tirosh is an entrepreneur, photography inventor, journalist, educator, and writer based in Israel. With over 25 years of experience in the photo-video industry, Udi has built and sold several photography-related brands. Udi has a double degree in mass media communications and computer science.

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I saw this photo on Tal Zigdon‘s facebook page and at first I was wondering if it was an April 1st photo. The first thing I was looking for when seeing this shot was the fire squad and a bunch of support crew. Titled trash the dress, the context seemed obvious, but I wanted to know more.

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Not really understanding what I was seeing, I contacted Tal and asked him about the photo. Tal told me that he has worked on the concept for months and had many, many tests before bringing a live person to the shoot. On the shoot day there were 2 pre-tested fire extinguishers and two ready-to-jump assistants (Daniel & Shiran  Zigdon), and the location was near the sea and there was lots of sand.

Of course not every couple will be willing to assume the risk, and there were a lot of ‘dry rehearsals’ done before the first match was lit.

Still, from my point of view, the bride being an untrained stunt lady, there is so much that could have gone wrong, and even for the epic shot that this stunt produced, I still think it is not worth risking your skin or your life. As the bride / groom / photographer, how would you tackle the situation?

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Udi Tirosh

Udi Tirosh

Udi Tirosh is an entrepreneur, photography inventor, journalist, educator, and writer based in Israel. With over 25 years of experience in the photo-video industry, Udi has built and sold several photography-related brands. Udi has a double degree in mass media communications and computer science.

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19 responses to “Please, Trash The Dress Responsibly”

  1. Kenny Moffat Avatar
    Kenny Moffat

    Should it not be responsibly

  2. Jayson Carey Avatar
    Jayson Carey

    I’ve seen a similar one where (I believe at least) the bride WAS a trained stuntwoman and the shot seemed to fit her personality and career to a “T”. This, however, seems to be too much risk for the outcome.

    I’m normally fairly cavalier on set, but that’s with my own safety and that of my equipment (IE hanging my only camera off the end of a 20ft pole that is suction-cupped to a car that’s doing a burnout). However, I would NEVER take this kind of risk with a client who’s comfort level, training, and reaction to a stressful situation I am unsure of.

  3. Sakari J Avatar
    Sakari J

    To begin with, this is perfect how to not use fire extinguisher shot. He’s too far away, sprays the top of the flames instead of the source of the fire. Also he has small extinguisher which I can’t recommed. Also good extinguisher would have the hose to help with pointing it.

  4. me Avatar
    me

    The lighting makes it looks like a composite done against a backdrop.

    1. Benjamin Von Wong Avatar
      Benjamin Von Wong

      Yep. Agreed.
      Could be real though… and if so, definitely not worth the risk.
      One day this guys gonna get someone killed.

  5. WillMonson Avatar
    WillMonson

    As the “broom”, I would swat myself on the fire if it got out of control.

  6. fauxshizzl Avatar
    fauxshizzl

    I am fairly certain a better image could be produced in Photoshop without all the planning, extra people, and mostly the danger. As “me” said below, it already looks like it was done against a backdrop and shopped anyway.

  7. Andrew Sible Avatar
    Andrew Sible

    oh wow, that’s kinda scary. I hope his/her insurance doesn’t see that photo, I wonder what they’d say.

  8. Michael Turcotte Avatar
    Michael Turcotte

    The original burning bride shot was a composite done with a dummy. There is a bts video out on the web somewhere. Alt-F (from DWF) aka John Michael Cooper

    1. Roy Avatar
      Roy

      I would not try to google “burning bride”. Makes this shot so much more inappropriate…

  9. Björn Vilcens Avatar
    Björn Vilcens

    Hello,

    I think that such a shoot can look great an is really something special, but I won’t risk the live and health of my clients.

    If you look at the picture the woman did not look like having with that shoot. I think main reason for trash the dress should be to have fun and second to have good picture.

    BR

    Björn

  10. Fred Smith Avatar
    Fred Smith

    I am not sure that it isn’t Photoshoped. Regardless, I don’t get the metaphor. What does this prove? What is the happy couple trying to say about their relationship? I just don’t get it.

  11. Breezanemom Avatar
    Breezanemom

    Stupid idea! As a Nurse and a former Paramedic, I can say without a moment’s hesitation that this was a stupid thing to do. Someone could have gotten seriously burned and/or killed.

  12. ext237 Avatar
    ext237

    I just don’t get trash the dress. Fad, maybe?

  13. Caroline Lefebvre Avatar
    Caroline Lefebvre

    And it’s not that nice a photo

  14. Arthur uk Avatar
    Arthur uk

    Nailed on composite. Only dangerous thing about it is that someone thinks it’s real and try’s to copycat.

  15. arik simantov Avatar
    arik simantov

    http://abcnews.go.com/blogs/entertainment/2013/07/extreme-wedding-photo-would

    Been there .. Done that :-)

    a year ago !!!

    see the video

  16. kat Avatar
    kat

    There is no way that is real. The heat alone would send her cringing in pain (unless she’s a secret dragon or something). Plus the synthetic material would literally drip on her skin. I know this from experience.

  17. cj08 Avatar
    cj08

    I just watched my whole house burn to do fire…. fire is unpredictable.. there is no rehearsing fire…. I really hope this is a composite! This is so dangerous!