In the era of digital photography, and with AI-generated images running amok, it’s nice to see that some companies and photographers don’t give up film photography. Lomography has just released LomoChrome Color ’92 ISO 400, a unique color negative emulsion to give your photos that sweet, sweet retro vibe.
Lomography describes the 1990s vibe, and the feel of this film:
1992. What a time to be alive! The Berlin Wall had fallen, the Cold War was over and a whole generation was ready to break free. Fashion was daring, the music iconic and everywhere you looked creativity flourished – so much so that it’s still inspiring us to this day. The world was changing. People were breaking barriers, pushing boundaries and there was an unstoppable lust for life. Whether jumping around to the sound of Kriss Kross or rocking out to Nirvana and the smell of teen spirit, it was a time to feel alive.”
Since I’m from Serbia, then Yugoslavia, I remember the 1990s quite differently. But hey, one of the good things I remember from my childhood and teenage years is film photography. After all, Lomography was born in the 1990s and their unique film recipe first surfaced at the time. Now, three decades later, they want to bring that “unforgettable energy” back and are relaunching the film.
The LomoChrome Color ’92 provides you with accurate colors and film grain. Since it’s ISO 400 film, it’s quite versatile and you can use it in all lighting conditions. The film’s colors leave a hint of nostalgia that adds a distinctive charm to your photos. On a sunny day, the images appear soft and dreamy, and when the sun goes down, a subtle, painterly look takes over. Honestly, I quite like the look. Way more than I liked the 1990s in Serbia.
But there’s more. Other than the standard 35mm film, Lomo wants to make sure everyone has the chance to try this film. That’s why they are offering it in 120 and 110 formats, too. And keep in mind, this is a limited edition product from the LomoChrome film family. Because of the handcrafted process, no two productions will ever be the same.
Here are the specs:
- Film Type: Color Negative
- ISO: 400
- Format: 35 mm, soon 120 and 110
- Processing: C-41
You can buy LomoChrome Color ’92 directly from Lomography’s website for $12.90 USD per single roll of 35 mm.
Update August 31, 2023: Lomography has now launched the film also in 120 and 110, too.
Here are some more sample photos to enjoy: