Canon Watch is reporting a “rumour” that the Canon EOS R3 have a price that is “below that of the Sony Alpha 1” and “maybe even less than $6,000”. They seem to have been informed that the price for the EOS R3 will be $5,999 – at least at launch and all I have to say to that is… don’t be daft!
The Canon EOS R3 is not going to be a flagship camera, so why would it come with a $6K (I’m rounding up) flagship price tag? Canon Watch doesn’t really believe the price either, saying that it’s “wishful thinking”. I’m not sure who’s wishing it was $6K, though. Are they expecting it to be even more expensive than that?
While the Canon EOS R3 looks as if it should have some pretty respectable specifications. After all, it’s bringing back Canon’s Eye Control Autofocus, so you’d think that Canon would really use the EOS R3 as an excuse to pack a bunch of cool tech in there (like a shiny new BSI stacked CMOS sensor) and not have this just be a one-trick-pony gimmick of a camera.
But whatever goes inside it, it’s not a flagship camera. And at a $6,000 flagship price, it simply wouldn’t compete with other flagship models, out there. While the only real mirrorless flagship out there right now is the Sony A1, Nikon has a Z9 on the way at some point, and no doubt Canon will eventually announce the development of the EOS R1 to replace its 1DX Mark III DSLR.
I still expect the EOS R3 to sit somewhere in between the hypothetical EOS R1 (which will likely be around $6,500) and the EOS R5 ($3,899) in the product line and price range. It’ll be competing with Sony’s $4,500 A9 II as a fast-paced sports, action, journalism and wildlife shooter. And that’s about where I expect the EOS R3 price to be, too, around $4,500.
Sure, $4,500 still isn’t exactly inexpensive, but this is not a $6K camera. And if Canon tries to charge $6K for it, they’re out of their minds.
[via Canon Watch]