Gear
Sony Teases New Alpha Camera Ahead of May 13 Announcement
May 11, 2026
Alysa Gavilan
Sony teases a new Alpha camera launch with the tagline “Ready for the next R,” sparking speculation about a high-resolution Alpha update ahead of its May 13 reveal event.
Polaroid Announces New Printer with Built-in Frame for Analog Appeal
May 11, 2026
David Prochnow
As smartphone screens continue to dominate daily life, a growing number of young adults are rediscovering the appeal of analog experiences. Tapping into this cultural…
A 120-420mm f/2.8 Zoom? Nikon Teases Extreme Telephoto Lens for Professionals
May 8, 2026
Alysa Gavilan
Nikon has teased a professional telephoto zoom lens featuring a 120–300mm f/2.8 range with a built-in 1.4x teleconverter, extending to 420mm for sports and wildlife photography.
Review: Viltrox Vintage Z2 TTL for Canon Cameras Adds a Small Burst of Light to Your Travel Kit
May 5, 2026
Alberto Lima
Recently, I’ve been thinking about how few cameras have an included flash when purchased. Few still have the luxury of some kind of pop-up flash on the camera itself. It’s a feature that is typically relegated to entry-level cameras or point-and-shoot cameras (now possibly only “scameras” you find on places like AliExpress or Temu). It’s a shame because what if you’re not a pro and you’re not looking to literally cancel out daylight? Viltrox’s new Vintage Z2 TTL Flash might just be the answer.
SIRUI Expands Its Cine Lens Lineup with New Vision Primes and IronStar Anamorphics
May 5, 2026
Alex Baker
SIRUI has been busy building a reputation for making cinema lenses that don’t completely destroy your entire budget. They might not carry the same weight…
The Future of Live Production: Insights from Blackmagic Design’s Post-NAB Vision
May 4, 2026
Alberto Lima
In a recent interview, Bob Caniglia, Director of Sales Operations at Blackmagic Design, shared deep insights into the company’s latest innovations, ranging from groundbreaking live audio software to next-generation cinema cameras designed for live environments.
Panasonic Refreshes LUMIX S9 With New Black Titanium Design
Apr 29, 2026
Alysa Gavilan
Panasonic unveils the LUMIX S9 Black Titanium Edition, a compact full-frame camera with a refined finish, updated materials, and the same core imaging features.
Thypoch Expands Its Lens Lineup With a “Golden Range” Zoom and a Pocket-Sized Prime
Apr 29, 2026
Alex Baker
Lens makers love to talk about character, but it usually comes with a trade-off. You either get clinical, modern optics or something with personality that…
Adobe’s Frame.io Drive Brings Cloud Media Straight to Your Desktop
Apr 28, 2026
Alex Baker
There’s a familiar point in almost every production where things slow to a crawl. Someone is waiting for footage to download, a drive hasn’t arrived…
From Pocket Light to Cinema Rig: SmallRig Covers Both Ends of Your Setup
Apr 28, 2026
Alex Baker
If you’ve been anywhere near lighting TikTok or filmmaking Instagram lately, chances are you’ve already seen SmallRig’s pocket-sized spotlight doing the rounds. The original RF10C…