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Why photographers who work for free don’t affect your business

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How many times have you heard (or pronounced) “Everyone is a photographer nowadays?” Indeed, there are so many people who bought a DSLR yesterday and created an “Uncle Bob Photography” Facebook page today. They throw photo shoots on super-low rates or often for free, and we all know it’s a big no-no in the industry.

You may feel like these people are harming the industry, taking away the clients and harming your business. Since they have such low rates or even don’t charge at all, it’s logical that you feel this way. But the truth is – they affect you less than you think.

This is how Illuminati color meter can help you improve photos and videos

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From time to time, there are very interesting photography-related campaigns on Kickstarter. One of them is Illuminati, a wireless light and color meter for photography and filmmaking. It syncs with your smartphone to help you adjust the lights on set, measure white balance even in the trickiest situations and set your camera to take the color-correct shots.

There are a few benefits to using this gadget to improve your photography and videos. In his recent video, Jay P. Morgan gives you several reasons why you should use this color meter and how you can benefit from it.

Freelance photographers share best publications to work for, and how much they pay

Working as a freelancer has its advantages, but also carries a lot of uncertainties. It’s not easy to plan your activities and balance all the projects you work on. CJR wanted to make it easier for the photographers to focus on publications worth working for. They talked to 30 freelance photojournalists, who revealed some of the best publications photographers can work for. They discussed the topics of pay, of course, but other important ones as well, like the relationships with editors and respect for photography. In terms of all these aspects, freelancers recommended six best outlets, as well as some honorable mentions.

The world’s fastest camera captures the movement of light at five trillion photos per second

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High-speed cameras are certainly useful for slow motion, but they can also find their application in science. Elias Kristensson and Andreas Ehn, researchers at Swedish Lund University, have revealed the world’s fastest high-speed camera. It’s able to capture as many as five trillion frames per second. This sounds astonishing only when you try to read this number, and what’s especially impressive is that camera can visualize the movement of light. It can capture the events as short as 0.2 trillionths of a second.

To demonstrate the speed of this camera, the researchers filmed a group of photons. They are traveling a distance of a paper’s thickness at 671 million mph. Yet, this camera makes it seem as if they’re moving slowly.

10 reasons why you may need an external monitor for your Panasonic GH5

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The Panasonic GH5 has an internal waveform and vectorscope, zebras, and you can check focus with focus peaking. Despite all this, it still makes sense to have an external monitor tacked on. Sareesh Sudhakaran from Wolfcrow suggests ten possible reasons why you still may need to use the external monitor when shooting with the GH5, and the principle also works with other cameras like Sony a7s II, Canon 5D Mark IV and so on.

3 tips to attract clients you really want to work with

So you’ve got the knowledge and skill, you know your gear and the direction in which you want to go with your photography. Now it’s time to attract clients. You will inevitably do some shoots you won’t be too excited about, and that’s okay. But you should make an effort to attract clients you really want to work with. After all, doing the kind of shoots you like is what will make you really love your job and enjoy it to the max.

Rachel and Daniel from Mango Street have three quick and useful tips how to attract your dream clients. It takes time and effort, but these are useful guidelines that will take you to the point you want to reach with your paid work.

A delicious guide to lighting, shooting and editing cooking videos

For all those who want to start a food vlog, shoot food commercials or stock videos, this is a real treat. Filmora.io has released a series of videos to teach you everything about shooting cooking videos. From lighting to shooting tricks and different types of editing – this series provides it all. Everything is explained well, in a comprehensive language, and it can be really useful to all of you who want to shoot cooking videos for any purpose.

Another great thing is that this tutorial makes food videos closer to all of us who don’t have tons of professional gear and a professional studio. You can achieve great results with a DSLR or mirrorless camera, good light and of course – some improvisation.

It’s hard to believe this macro universe is not CGI

Ink floating in water is one of the most hypnotizing things to watch. It’s a favorite subject of many photographers and videographers, and guys from Macro Room have raised it to a new level. They have created a video using a fish tank with water, some ink and a couple of objects. And they did such a great job, it will be hard to believe there aren’t any computer generated effects. There’s no CGI, only the mesmerizing dance of ink with different elements in water. Three minutes seem like a fair time for a video, but when it ends, you’ll wish it lasted longer.

These 3 basic principles will help you light anything

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Understanding light is one of the main conditions for successfully illuminating our subjects in photography or videography. Matthew Rosen from KINETEK explains some basic principles of lighting, and how to apply them on different types of surfaces. It’s explained in a simple way, with comprehensive examples, so it will be very useful and easy to follow for all the newbies.

Is it important to have your photographic style, and how you can develop it

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Would you say you have a recognizable photographic style? Do you think it’s even important to have it? This is the topic I’ve been thinking about a lot, and in his recent video, Joe Edelman gives some fantastic points about it. He discusses the importance of having your style in photography, as well as various tips how to find it.

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