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Watch me try to understand Sigma’s plans in the video market and fail miserably

Nov 14, 2017 by Udi Tirosh 2 Comments

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I love Sigma, they brought quite a few innovations to the photography world: updatable lenses, ceramic filters, the Quattro camera family, and probably a few more that I am not currently recalling. With the amazing tech behind the Foveon sensor, and seven cine lenses announced in the last year, I was really curious to learn what are Sigma’s plans in the video segment.

We met with Zach Howard from Sigma’s marketing dept, and I tried to understand if Sigma is just testing the water in video, so to say, or are they planning to be a significant player in the video market.

We basically had two questions: Is Sigma planning to be a significant player in the video market, and are Sigma going to bring out more cameras, hopefully with Foveon for video. Let me just say that response was entertaining :)

FIND THIS INTERESTING? SHARE IT WITH YOUR FRIENDS!

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Filed Under: Gear Tagged With: cine lenses, Foveon, PPE 2017, sigma, sigma cine lenses

Udi Tirosh: from diyphotography.net

About Udi Tirosh

Udi Tirosh is an entrepreneur, photography inventor, journalist, educator, and writer based in Israel. With over 25 years of experience in the photo-video industry, Udi has built and sold several photography-related brands. Udi has a double degree in mass media communications and computer science.

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Udi Tirosh: from diyphotography.netUdi Tirosh is an entrepreneur, photography inventor, journalist, educator, and writer based in Israel. With over 25 years of experience in the photo-video industry, Udi has built and sold several photography-related brands. Udi has a double degree in mass media communications and computer science.

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