Stock footage isn’t particularly known for engaging content. I know this because I have hard drives full of dull video clips and stock photos that I’m still trying to come up with ways in which I can actually use it. That’s part of why I love it when creatives come up with non-traditional applications of stock video and photos. A perfect example is in this YouTube users quirky video, “She A Go”. He mashed together a bunch of mundane stock clips of office workers and laid the most perfectly mismatched soundtrack on top of it. Set to DJ Rashad’s “She A Go”, those infamously stuffy stock footage “co-workers” suddenly get a whole lot more interesting to work with.
Check it out:
For me, there were quite a few highlights in the clip. For example, I’m not really sure what the heck is going on at 1:17 (or in what kind of video that was intended to be used in), but I can’t imagine watching it without a rap song playing in the background. So creepy. There’s also the guy at 0:49 who killed me with a full 10 seconds of his swag stare followed by a dance party because this is a rap video after all.