Just when you think Meta is out of apps to copy new features to add, the company proves you wrong. This time, Telegram is the latest app Meta is copying looking up to.
The company is now rolling out Instagram channels, a broadcast chat feature. It’s basically one-way messaging, a way to stay informed about the things relevant to your interests.
[Related reading: Instagram releases its Twitter-like feature Notes]
Meta CEO Mark Zuckerberg shared the news on Facebook, announcing channels for Instagram, as well as his own channel where he will share news and updates on all the upcoming products and tech. “It will be the place I share Meta product news first”, Zuckerberg writes. He adds that the feature will also become available in Messenger and Facebook in the following months.
If you use Telegram, you probably know how channels work. But if not, here’s a brief explanation. You can join the channels that are relevant to your interests or the creators you follow. For example, I follow a telegram channel about events in my hometown, and that’s the only reason I even have the app. You get the news and updates through the channels you follow, you can react to them or vote in polls, but you can’t send any messages. That’s pretty much it.
Even though I enjoy roasting Meta, I still admit when I find some of the new features useful (not you, Notes). And in my opinion, channels certainly will be useful and I can totally see myself using them to stay informed. I just hope there won’t be ads in them. Although, knowing Instagram, chances for that are pretty slim.
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