Photographer crashes $350K supercar through showroom window during photo shoot

Jul 15, 2016

John Aldred

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

Photographer crashes $350K supercar through showroom window during photo shoot

Jul 15, 2016

John Aldred

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

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lamborghini

Sometimes, when you’re out making photographs, you have a bad day. Other times, you have a really bad day. This seems to be the latter after a photographer allegedly drove a $350,000 Lamborghini Aventador through a car showroom window.

The Lancashire Evening Post reports that a man, believed to be the photographer, got behind the wheel of the Aventador in order to reposition it slightly for a better shot during a shoot at Amari Supercars in Preston, England.

Eyewitnesses told the LEP that the car suddenly lurched forward and crashed through the front window of the showroom.  With a car that can reach 0-62mph in only 3.4 seconds and has a top speed of 202mph, I can imagine it might be somewhat twitchy on take off.

The Lambo was in a right state – and so too was the bloke who’d been driving it.

– An eye witness

New Aventadors sell for around £260,000 (about $350,000), and bystanders said that at least one Ferrari, possibly two, inside the showroom had also been damaged in the crash.

An ambulance was apparently called as a precautionary measure to check on the driver, but no injuries have been reported.  Amari Supercars are staying pretty quiet, but they do seem to be keeping their sense of humour about the whole thing after putting out this tweet.

I still wouldn’t fancy being in this photographer’s shoes right now, though.  It’s great that everybody’s safe and sound, but that’s a hell of an expensive mess to be responsible for.

Funnily enough, though, I almost was. I applied for the photographer position at Amari Supercars myself last year before joining DIYP. I guess I should’ve put “Never driven a car through a showroom window” on my CV.

Everything happens for a reason, I suppose.

Let us know your thoughts in the comments.

[LEP via Bokeh]

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John Aldred

John Aldred

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

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20 responses to “Photographer crashes $350K supercar through showroom window during photo shoot”

  1. Tom Reynolds Avatar
    Tom Reynolds

    Cameron’s dad is going to lose his mind.

  2. Vic Dontsaveher Avatar
    Vic Dontsaveher

    itll buff out

  3. Jason Artiga Avatar
    Jason Artiga

    No no no …

  4. David Perez Avatar
    David Perez

    From the pictures, looks like it resulted in much more interesting photos! ?

  5. Clinton Blackburn Avatar
    Clinton Blackburn

    If it was the photographer behind the wheel, why!? I rarely touch/reposition human models. I’m definitely not touching anything that costs six figures. The client can move it, and take responsibility if anything goes wrong.

  6. APicTrip- Photo Tour Avatar
    APicTrip- Photo Tour

    That is one hell of a photographer..

  7. Jeffrey B George Avatar
    Jeffrey B George

    Guess that’s why we all have to get million dollar photo shoot insurance.

  8. Mindaugas Aputis Avatar
    Mindaugas Aputis

    I guess driver was distracted by suddenly appeared rare pokemon.

  9. Andy Bennet Avatar
    Andy Bennet

    Jo! A mí que me dolió romper un 24 f 2.8 que llevaba sin asegurar…..

  10. Don Barnard Avatar
    Don Barnard

    well there’s no action shot of the car with flying glass, so I think a reshoot in in order.

  11. Alicia Blair Avatar
    Alicia Blair

    Adrian Blair noooooo…..I am crying for the guy

    1. Adrian Blair Avatar
      Adrian Blair

      Bummer lol

  12. Zachary Sprinkles Avatar
    Zachary Sprinkles

    400 or so probably.

  13. 1o1 Avatar
    1o1

    rotfl… you better hire someone who has a clue about cars.

    “With a car that can reach 0-62mph in only 3.4 seconds and has a top speed of 202mph, I can imagine it might be somewhat twitchy on take off.”

    driving a lambo is no big problem. just don´t push it like a pinto.
    parking IS a problem.

  14. Ryan Bartek Avatar
    Ryan Bartek

    Looks like an Aventador SV… Little more than $350k…

  15. Saskboy Avatar
    Saskboy

    . Who knew that #Supercars ran Windows? #crash

  16. Desmond Downs Avatar
    Desmond Downs

    Why you should use a protective filter….. oh wait, not in this case!

  17. Ralph Hightower Avatar
    Ralph Hightower

    This is why we can’t shoot nice stuff.

  18. Ori Livney Avatar
    Ori Livney

    That’s a small price for the PR they got….
    I say give that photographer a big fat tip!

  19. C49 Avatar
    C49

    Ohoh,I get it.You didn’t get the gig so you made a little spell with the help of Veronica the gipsy witch.