Gear Announcement

    ProGrade Digital first to announce CFexpress 4.0 cards with 3.4GB/sec transfer speeds
    Sep 5, 2023 John Aldred

    After the announcement of the new CFexpress 4.0 standard by the CompactFlash Association, we’re already seeing the first cards and devices being announced. It looks…

    Cooke launches SP3 range of low-budget full-frame cine lenses for mirrorless cameras
    Sep 5, 2023 John Aldred

    Legendary Hollywood lens maker, Cooke Optics, has announced a new line of full-frame “SP3” cine lenses (buy here) for Sony E mount mirrorless users. The…

    Godox redefines flash with a new 200Ws tube addon for the AD200/AD200Pro
    Sep 4, 2023 John Aldred

    Godox has announced their newest Godox AD-S200 head for the Godox AD200 (buy here) and AD200Pro (buy here) strobes. Unlike just about every other flash…

    Kodak EKTAR H35N half-frame film camera adds remote trigger and glass lens
    Sep 1, 2023 John Aldred

    Kodak has announced the new Kodak EKTAR H35N (buy here) half-frame film camera. It’s a reusable camera, not disposable like Ilford’s recently released Ilfocolor Rapid…

    Sigma 100-400mm f/5-6.3 zoom and 23mm f/1.4 prime announced for Fuji X mount
    Sep 1, 2023 John Aldred

    Sigma has announced two new lenses in their Fujifilm X Mount lens lineup. They aren’t lenses we haven’t seen before. They’re just new for Fuji…

    Simmod Synergy Ring is a DIY filter system for your photos and videos
    Aug 31, 2023 John Aldred

    Putting stuff in front of one’s lens was once quite stocking. Back in the 1970s, it was usually stockings, which produced a nice soft look….

    The Nitecore CineWind CW30 is an NP-F powered portable fan for use on set
    Aug 31, 2023 John Aldred

    Fans are surprisingly common on shoots. They’re often used to help provide a little lift and life in things like hair and clothing. They provide…

    iFootage launches “Beava” – its first “top of the line” camera bags
    Aug 31, 2023 John Aldred

    iFootage has another new gear announcement. This time, it looks like they’re branching out into another new market with their “Beava” line of camera bags…

    YC Onion finally launches the Pineta Tripod with one-touch height adjustment
    Aug 31, 2023 John Aldred

    Well, this one’s taken a while. We first saw it almost a year ago at IBC 2022 in Amsterdam and then again earlier this year…

    Samsung launches 200MB/sec “Pro Ultimate” microSD & SD cards
    Aug 30, 2023 John Aldred

    Samsung’s no newcomer to the memory card market. They’ve been producing memory cards for years. Typically, however, they’ve never really been the go-to cards for…