Gear Announcement

    Sony’s new FE 100-400mm f/4.5-5.6 GM OSS lens looks perfectly suited to the A9
    Apr 19, 2017 John Aldred

    Well, if Sony are introducing a new Alpha A9 camera aimed at sports and wildlife shooters, you just know they’re going to announce a lens…

    Sony announces the new A9 full frame mirrorless camera with 24MP sensor, 20fps blackout-free burst and 4K video
    Apr 19, 2017 John Aldred

    Well, it was expected that Sony would be announcing something either at or in the run up to NAB, and now we know what it…

    Panasonic announces GH5 firmware update, new Leica MFT zoom lens and ZS70 / TZ90 4K compact travel camera
    Apr 19, 2017 John Aldred

    When the GH5 was announced, there was a big deal made about its ability to shoot 10Bit 4:2:2 video. But there were a few issues….

    Nikon D7500 is officially announced and available for preorders
    Apr 12, 2017 Dunja Đuđić

    After some rumors about announcing Nikon D7500, it’s now officially here. The latest Nikon camera from D7x00 series is available for preorders, and it’s the…

    New Porsche convertible 2-in-1 takes aim at the MacBook Pro
    Mar 2, 2017 John Aldred

    This kinda reminds me a little of the Ferrari branded Hasselblad. A brand jumping into another completely different industry for no apparent reason. Except that this…

    Hasselblad are introducing four new XCD lenses for the X1D medium format mirrorless camera
    Feb 28, 2017 John Aldred

    Hasselblad’s X1D camera was announced last year with much fanfare. The world’s first mirrorless medium format camera. It’s been out for a little while now,…

    Elinchrom literally launches the new ELB 1200 with amazing mid-air photo shoot
    Feb 28, 2017 John Aldred

    It’s become pretty clear by now that Elinchrom really like testing the limits of their gear. They’ve put them on drones, battled oceans, and lit…

    Sony’s new SD card is the world’s fastest with transfer speeds of 300MB/sec
    Feb 23, 2017 John Aldred

    I can still remember the days when a 16X CompactFlash card was considered quite fast at a nippy 2.4MB/sec. It was a good time. Dinosaurs…

    Steadicam’s new Volt electronic smartphone stabiliser keeps working even when the batteries die
    Jan 6, 2017 John Aldred

    Steadicam, the devices famous for stabilising Hollywood’s footage for decades, are refocusing their efforts towards phones. Tiffen, Steadicam’s owners, have just announced the Steadicam Volt….

    Godox launches new 200Ws hotshoe strobe thingy without a hotshoe
    Jan 5, 2017 John Aldred

    I’ve become a big fan of Godox (Pixapro, Flashpoint, etc) over the last couple of years. They sprang out of nowhere, and in no time…