Plus-size model to sue beauty app for slimming her in its ad

May 26, 2018

Dunja Djudjic

Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

Plus-size model to sue beauty app for slimming her in its ad

May 26, 2018

Dunja Djudjic

Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

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Renowned plus-size model Tess Holliday was unpleasantly surprised to find out that a beauty app used one of her photos in an ad without her permission. To make things worse, the ad used her image to demonstrate how it makes the body significantly slimmer in a single click.

According to Holliday, the app named PIP CAM has 50k downloads, and it was “dumb enough” to steal her photo for the ad. And it wasn’t only her image that was used, but the photos of two other plus-size women. The model writes that she will never partner with a brand or paid content unless she genuinely uses it or would recommend it to her best friend. And as you might expect, a plus-size model surely wouldn’t recommend an app that makes you skinny in a second. She adds that her lawyers will contact whoever is responsible for this, and reminds everyone that they’re worthy of love in their current body.

The photos in PIP CAM’s ridiculous ad seemed awfully familiar. Then I remembered the controversial ThInner Beauty movement. It was “encouraging” plus-size people to lose weight by photoshopping them to look thinner, and it caused quite a stir. As far as I can conclude, the photos in PIP CAM’s video were simply ripped off from ThInner Beauty.

Either way, the photo of Tess Holliday was apparently used without her permission. My guess is that it’s the same with the photos of the other two ladies. So, the model has decided to start legal action. Of course, using a photo without permission is not the only problem. Another issue is that apps like this are body-shaming everyone who doesn’t fit into current beauty standards and raises people’s feelings of insecurity in their appearance. But that’s a whole other topic.

[via Design Taxi]

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Dunja Djudjic

Dunja Djudjic

Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

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23 responses to “Plus-size model to sue beauty app for slimming her in its ad”

  1. Adam Król Avatar
    Adam Król

    It’s funny when fat people call themselves “plus size” ? it’s not healthy!!!

    1. Vlad Moldovan Avatar
      Vlad Moldovan

      Well, the food industry already took “double size”.

      1. Jesse Antillon Avatar
        Jesse Antillon

        MmmMmmm…. Double Stuff Oreos…..

    2. jagigen Avatar
      jagigen

      Wonder if it is ok for an anorexic person to call themselves “minus size”?

  2. Marek Szponder Avatar
    Marek Szponder

    I wonder if it would be RIDICULOUS if they made app that made men ripped. As a skinny guy I would have found that OFFENSIVE ?

    But for real, quit the stupid propaganda. Too bad the photo was supposedly stolen (I thought they have bought it from stock and “fat shaming” is the only reason but apparently not), but at least don’t get political with those SJW remarks.

    Overweight dislike has psychological background. People are fat because of health issues. Whether the issue has mental background or not, it is not wise to reproduce with a person like that. So excess fat is not considered attractive. Period. Get over facts. Hit the gym, control the diabetes. It is easiest to blame society not oneself.

    1. rifki syahputra Avatar
      rifki syahputra

      app that make my belly turn into a six pack..
      I wont be mad..that’s amazing

  3. Melissa Matejka Buckley Avatar
    Melissa Matejka Buckley

    I totally want that app for me lol

  4. Travis Lucas Avatar
    Travis Lucas

    Wow people if someone has the ability to be comfortable in their own skin and happy let them be. It’s nobody’s choice but theirs and believe they know the health risks and don’t need it brought up every chance society is given. Quit being dipshits and judging each other.

    1. Chris Cameron Avatar
      Chris Cameron

      If you live in a country where there is state health care as I do, and treating the diseases associated with being overweight are paid for by the taxes of everyone, then we have the right to judge those that are a drain on the system.

      1. Muster Ham Avatar
        Muster Ham

        And that is precisely why the government should never be involved in health care.

        1. Chris Cameron Avatar
          Chris Cameron

          So health care should only be for those that can afford it?

          1. Renlish Avatar
            Renlish

            LMAO – Chris… According to you, the only people who should be allowed to use the public health system are thin people. So getting all fucking uppity about whether or not people can afford healthcare is both moot and stupid.

            Just in case you missed the memo, FAT PEOPLE PAY TAXES TOO. We are entitled to use the system same as anyone else.

            Fortunately I have the luxury of (just) being able to afford private health insurance so I pay my way to avoid using the public system at all.

          2. Chris Cameron Avatar
            Chris Cameron

            I said nothing of the sort. Everyone is entitled to public health care. That’s the point. However if you take more than your fair share out of the system as a result of bad choices you’ve made in your life. ie Smoking, Alcoholism, diabetes through being overweight etc. Then don’t expect not to be judged for that exceptional drain on a limited public resource.

            As a fat person who buys private health insurance you aren’t paying your own way, you’re gambling against an insurance company which is willing to bet against you surviving long enough to have to pay out on.

    2. Marian Murdoch Avatar
      Marian Murdoch

      Do you drive over the speed limit? Do you eat unhealthy foods? Stop looking at others for their lifestyle choices that drain the system and look at yours instead.

      1. Chris Cameron Avatar
        Chris Cameron

        No, and not often. (I treat myself sometimes).

  • Marcus Weinhold Avatar
    Marcus Weinhold

    They will sue and win, however, with being unable to show damages the win will mean that the app developer can longer use their photo and they models will probably get less than $100, maybe lawyer and court costs if they’re lucky.

  • cbenci Avatar
    cbenci

    Just change the site name to Click Bait Photography already. Ridiculous article.

  • Michael Hickey Avatar
    Michael Hickey

    “Lastly never let anyone make you feel like you need to alter your appearance or who you are.”

    Was she born with the tattoos? Just sayin.

    1. Renlish Avatar
      Renlish

      Please re-read what you just wrote and realise how stupid it sounded.

      (Hint: Tattoos are a PERSONAL choice.)

    2. Vondrook4 Avatar
      Vondrook4

      Yeah, that’s a dumb comment. She’s implying that you shouldn’t feel like you need to alter your appearance to please someone else or match their beauty standards. I doubt she got her tattoos to please someone else.

    3. Timothyf7 Avatar
      Timothyf7

      You have missed the entire point! ‘NO’ person or company has the Right to change or alter your appearance of how YOU have decided to look without permission, especially for profit!!! Her choice of tattoos was her OWN, as to how she wants people to perceive her. The slimming down of her self-chosen appearance is the issue! As would the removal, without permission, of her tattoos, birthmark, hair color, etc

  • Renlish Avatar
    Renlish

    Reading the comments, I am SO not surprised to see the discussion about the perceived health of strangers (like it’s any of your business) and the typical rampant fat-shaming rather than the shitty “business” practices of this app’s developers/advertisers.

  • suruha Avatar
    suruha

    SMH All I will say is she may be ‘fat’, but, some of ya’ll are rude, bigoted and disgusting!

    SHE can lose weight!