New Fuji Instax camera leaked online, and it oddly looks like the Instagram logo

Website Beach Camera just leaked what appears to be the upcoming Fuji Instax SQ6 camera. It only takes Instax square film, so perhaps that partly explains why it resembles the iconic logo we’re all familiar with.

I think it’s fair to say that Fujifilm’s popular Instax line has helped significantly in revitalizing film photography. Although kids might still hesitate to pick up a 35mm. film camera, they wouldn’t think twice about using an Instax. Who could blame them? They look cute, they’re colorful, relatively cheap, and most of all, they take instant photos. In fact, due to its popularity, several manufacturers (such as MiNT and Hasselblad) now even produce cameras that are compatible with the film.

Staying true to their goal, Fuji packed the SQ6 with all the fun features to attract a new generation of film shooters. It has automatic exposure control which allows you to capture photos at night, and it even comes with three strobe color filters if you need to use the flash. Furthermore, it has a Double Exposure Mode in case you’re in the mood to create artistic photos. But what about if you just want to take selfies? Thankfully, it also includes a selfie mirror just like its predecessors.

For more serious photographers, you might like the fact that the SQ6 has a Light/Dark Mode. I’m guessing it’s the equivalent of exposure compensation, which is good knowing that older Instax cameras tend to overexpose images. It also has a Macro Mode that can take photos from a close range of 30-50cm. Furthermore, it offers a Landscape Mode which ensures crisp pictures from 2 meters to infinity.

The SQ6 comes in three colors: blush gold, graphite gray, and pearl white. It’s a good selection, but I kind of wish they offered another that has all the colors of the Instagram logo. I’d certainly buy one if they did! We don’t know how much it’s going to cost, yet. But I’m guessing the price is going to be roughly in the same range as the SQ10.

To learn more about the camera, you can read the brochure available here.

[Beach Camera via Photorumors]