Leica’s “Made in Portugal” lenses are up to $500 cheaper than their German-made counterparts

Aug 27, 2020

Dunja Djudjic

Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

Leica’s “Made in Portugal” lenses are up to $500 cheaper than their German-made counterparts

Aug 27, 2020

Dunja Djudjic

Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

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Leica has just relaunched nine M-mount lenses we’ve already been familiar with. But this time, they’re cheaper. The thing is that they were made in Portugal instead of Germany, but according to Leica – they keep the same high-quality performance. Still, they are up to $500 cheaper than their German counterparts.

Here are the prices of the upcoming Leica lenses made in Portugal:

For comparison, here are the prices of their counterparts made in Germany

Leica claims that a cheaper price doesn’t mean lower quality. In fact, all lenses made in Portugal feature the same design, construction tolerances, and pristine quality as Leica lenses made in Germany. Even the warranty policy is completely the same. But the thing is that they will be available at a lower price to photographers in the USA.

According to Red Dot Forum, the motivation behind this move is pretty clear. “Last year, the US Trade Representative imposed a 25% tariff on a wide range of European goods, including German-made optics,” this source notes. Leica initially increased price a bit to try and cover for the additional expense, but it was a financial burden for its customers. To resolve this, the company reportedly created a new production line in its existing Portugal facility.

Leica will start shipping “Made in Portugal” models between August and December 2020. All of them are now ready for preorders (I’ve linked them above). But if you’d still prefer a Germany-made version, keep in mind that they will still remain available in the USA and coexist in peace with their cousins from Portugal.

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Dunja Djudjic

Dunja Djudjic

Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

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One response to “Leica’s “Made in Portugal” lenses are up to $500 cheaper than their German-made counterparts”

  1. Johnny Martyr Avatar
    Johnny Martyr

    The $500 off retail won’t make up for the thousands less that it will resell for. ?