Earlier this year, it was announced that Instagram would become an NFT market in addition to being… Well, everything else. It looks like NFTs are here to stay and what’s more, the options to mint and buy them are here to extend, at least on Instagram.
At its Creator Week event this week, Meta confirmed what we’ve heard before: Instagram will soon let users mint and sell their own NFTs directly in the app. The new tool is meant for creators, and Instagram presents it as another way for followers to support creators.
The possibility to make and sell “digital collectibles” is out, but still not for everyone. Meta says that the feature is still being tested “with a small group of creators in the U.S. first.” The ultimate goal is to expand the feature to other countries. Meta applied the same principle when it first launched NFTs on Instagram: U.S. users first, and then the rest of the world. What’s different now is that you won’t need third-party tools for creating the NFTs, but you can do it right there on Instagram. What a time to be alive.
In addition to NFT minting and selling, Meta announced a few more upcoming features. All of them are focused on creators on both Instagram and Facebook:
- Instagram’s paid subscriptions are now available to “all eligible creators in the U.S.”
- Instagram is currently testing new ways of earning money on Reels. Creators will soon be able to let followers send them gifts on Reels “by purchasing Stars within Instagram.”
- New profile setting for Facebook: “Professional Mode.” It will allow users to become creators, hence getting access to creator tools and monetization via their personal Facebook profile.
[via Digital Trends]
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