Posts by Author: John Aldred

John Aldred
John Aldred is a photographer with over 25 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

    Panasonic kicks off new Lumix S series with two full frame mirrorless cameras

    Sep 25, 2018 John Aldred

    Panasonic has just finished their Photokina press event and officially announced the new Panasonic S series full frame mirrorless camera. And they’re starting off the…

    Leica press release leaks early – confirms collaboration with Panasonic and Sigma

    Sep 25, 2018 John Aldred

    The complete Leica press release confirming the “strategic cooperation” between Leica, Panasonic and Sigma has leaked ahead of today’s official announcement. The (Google translated) press…

    Interfit unleashes the Badger with a 250Ws LiIon powered portable strobe

    Sep 24, 2018 John Aldred

    When Interfit first released the Honey Badger, it just looked like a straight up copy of the Alien Bees DigiBee. But Interfit has is busting…

    Photo of new medium format Leica S3 leaks on Leica China website

    Sep 24, 2018 John Aldred

    It seems that a potential Leica/Panasonic/Sigma collaboration might not be all that’s officially announced tomorrow at Photokina. It appears that Leica China has posted a…

    Panasonic to announce 2 new full frame mirrorless cameras and 3 L mount lenses

    Sep 24, 2018 John Aldred

    According to new rumours, Panasonic is set to announce two new full-frame mirrorless cameras this week at Photokina. They say that there will be an…

    Communication is the key to creating effective art & content

    Sep 24, 2018 John Aldred

    Whether we’re making a video, writing a story, or creating photographs, the key element in almost all successful works is effective communication. What does your…

    Irix goes long with their new 150mm f/2.8 1:1 macro lens

    Sep 24, 2018 John Aldred

    Irix seems to have taken a change of direction from their previous 11mm f/4 and 15mm f/2.4 ultrawide prime lenses. They’ve now officially announced their…

    Use these 10 camera tricks to tell better stories in your videos

    Sep 22, 2018 John Aldred

    Shooting video usually isn’t as simple as just pointing a camera at something and hitting record. Sure, sometimes it is, but if you want to…

    Panasonic teams up with Leica and Sigma for new full frame camera system

    Sep 21, 2018 John Aldred

    It seems that the previous suggestion of Panasonic’s first full-frame mirrorless camera sharing the Leica L mount might actually be true. And not only that…

    See how Apple used real fire and practical effects for new Apple Watch faces

    Sep 21, 2018 John Aldred

    Regular as clockwork, every year, Apple announces their new products and mobile operating system updates. And that includes their line of watches. The new WatchOS…