VSCO has been allowing photographers to edit their photos for a while now, and now they’re introducing a new feature. From now on, the users will be able to edit videos as well. You can apply all those stylish filters, and color grade the footage. Although, the feature is available for free only for a limited time, in the trial version.
VSCO (Visual Supply Co) opened an office in New York in December 2015, along with the free studio. Only one year after opening, they decided to shut it down. They say the reason is an attempt to centralize the staff at the company’s office in Oakland, where they have the main headquarters.
This decision didn’t go without consequences, at least for the employees – VSCO laid off the complete staff from the New York office.
VSCO is an app of choice of many smartphone photographers. It is basically a more artistic and more sophisticated version of Instagram, which allows you to edit your smartphone photos and make them look more appealing. This month, the VSCO iPhone app has got a big and important update – it can now support RAW files.
VSCO have announced the launch of their new Open Studio. Based in VSCO’s offices in New York City’s NoMad District, it feature a permanent cyclorama wall. They also have some basic lighting equipment available for those who may need it. Best of all, it’s completely free.
Of course, there is a catch or two. You have to fill out an application. You can’t just show up and expect to use it. You’re also limited to just a two hour spot. If you need more time, you’ll need to apply for another session on another day.
When it comes to getting the look of film, or something even vaguely resembling film, I’m one of those who would sooner just pick up an old Nikkormat, load a roll, and go shoot it, than to try and recreate the effect in post.
That being said, the speed, cost and convenience of shooting digital undoubtedly gives us many advantages that film could never offer, and the look of certain film stocks is still very appealing.
This is where Lightroom and Photoshop preset packs come in, and David Childers over on the Lightroom Zen blog has made a pretty thorough side by side comparison of some of the most popular ones using a wide range of different images.
Since then, they’ve added six more, created a collection of smartphone apps and even developed an artist grant ‘that provides artists the resources to pursue their creative vision, no matter what the medium.’
To honor its 4 year anniversary, VSCO has decided to drop the price of all seven of its film packs to $59, almost 50% off what they usually sell for at the time of release.
Photo filters like those we find in Instagram, VSCO, and Photoshop are often used to apply a desired style to a photograph without having to put much thought into it, but have you have ever took a moment to think about how they work under the surface? How exactly do they work and what’s actually happening to your photograph?[Read More…]
Instagram’s become a staple in the average smartphone user’s app drawer. Where it once started off as a tool to enhance and showcase your phone photography, however, it has now arguably taken over as a complete social network altogether. With the introduction of direct messaging, the ability to tag other people, and the all around influx of people simply posting up pictures of what they’re doing at the moment, it’s become clear that the app isn’t just used as an artistic tool anymore. It’s become a form of communication.
But that’s not a bad thing at all. With how much potential the app now holds, Instagram can truly bring something to your following as a photographer. What matters is both how you market yourself and the content that you make. This post won’t necessarily help you with the former, but it can definitely give a few tips on the latter. When Instagram was first released, smartphones were still a new thing; not everyone was able to own one, and taking pictures with a phone’s camera was still more of a novelty thing; with how many different toy-cam styled filters the app offered, it got the job done when it came down to giving a bit of vintage spice to your pictures.
Even Instagram, however, knows that things have changed; in the past few months alone, they released an update allowing an entire editing package and even a hyperlapse app. And it’s because smartphone photography is becoming more sophisticated. As the world’s population becomes virtually void of flip phones, more and more people are starting to use smartphone cameras as their primary lens. And with Instagram being possibly the most popular photo-based social app out there, I decided to throw my two cents out there for those of you who want to make the best of it. This doesn’t have to be about getting more followers, and it doesn’t even have to be about having a professional photography presence on the app. If you just like posting pictures on the app and want a few good tips on how to make them a bit more perfect, then maybe I can give you a few tips here.
Visual Supply Company [VSCO] is a small company in Oakland, California. Right now, they employ 43 people. You’ve probably seen their name pop up on the photography charts in the iOS and Google Play app stores; that would be VSCO Cam, the company’s image-editing app, which has basically become an absolute must have for mobile photographers. Proving that they’re not just another filter processor, the company’s gained almost a cult-like following because of their commitment to film emulation. Reports are now coming in that another company’s seeing potential in them as well, with Accel Partners announcing their investment of $40 million into VSCO.