It looks like Huawei didn’t learn anything from their previous mistakes when it comes to deceptive marketing. In the latest advertisement for Nova 3 smartphone, the company has once again passed off a DSLR photo as a photo taken by a smartphone camera. And once again, they got busted.
We’ve seen a lot of cheap smartphones pop up lately, and it appears this trend isn’t going away just yet. Just last month, Xiaomi released a $250 phone to go against the iPhone X. Then there’s also the recently unveiled Huawei Honor 10 which goes for $475. But no matter how affordable these phones may be, none of them could ever beat the price of Alcatel’s 3V. It will only sell for $150, and it comes with a dual camera.
True to its “Beauty in AI” slogan, the new Huawei Honor 10 doesn’t just boast a sleek look, but also a powerful AI-enabled camera. It has a lot of the same features that an iPhone X has, but for a far cheaper price. Let’s take a closer look and see if it’s as beautiful inside as it is on the outside.
Just like they announced earlier this year, Huawei has launched P20 Pro: the world’s first smartphone with three rear cameras co-developed with Leica. The triple-cam technology brings you 40 MP images and 5x hybrid (optical and digital) zoom. It has caused quite a hype among phone photographers and it has earned whopping 109 points at DxO. So let’s dive in and see what this new phone camera technology has to offer.
While DxOMark isn’t infallible, it does offer some great insight into overall trends as technology evolves. DxOMark have just posted a great report on how far phone camera technology has come in the last six years since DxOMark started testing them. It’s not surprising that their numbers seem to marry up with real world experience, but it’s interesting to see just how quickly it’s all happened.
In March 2018, Huawei is bringing something new to the world of smartphone cameras. The Chinese company is launching the world’s first smartphone with three rear cameras. The triple-cam technology will offer a total resolution of 40 MP and 5x hybrid (optical and digital) zoom.
I recently got a call from a client in Chile asking if I’d like to photograph Alexis Sanchez for the cover of COSAS magazine. Alexis is Chile’s most capped footballer and currently plays for Arsenal. He is also one of his country’s biggest celebrities. COSAS is Chile’s biggest selling lifestyle and celebrity magazine.
Obviously I said yes.
The catch? The entire shoot had to be shot with a smartphone. Why? Because Alexis is a brand ambassador for Huawei, the Chinese telecoms giant.
I’m not entirely sure what they thought they were doing when Huawei posted this shot to Google Plus. Did they forget to rip the EXIF data out of it before doing so? Or did they just not realise that Google told the world exactly what camera an image was shot with?
There’s been a lot of talk and fuss over the Huawei P9‘s dual camera system, and how it’s supposed to “rival DSLRs”, but if the claims were true, you’d think they’d not upload a shot made with an actual DSLR to promote their phone’s camera.
Mobile photography has become more popular than anybody could’ve imagine over the last few years. Instagram receives 80+ million image uploads per day, and Facebook see an insane 300 million photo uploads every single day.
But the technology of a single tiny sensor and lens is starting to hit its limit. There’s only so far you can go given the physical limitations of such a device. So, let’s add a second camera.