Rumor: Nikon is exiting camera business

Mar 3, 2021

Dunja Djudjic

Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

Rumor: Nikon is exiting camera business

Mar 3, 2021

Dunja Djudjic

Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

Join the Discussion

Share on:

It’s been tough for Nikon over the past year or so. So tough that rumors about Nikon’s exiting the camera business have started to spread. It’s just speculation for now, but the company’s share in the mirrorless market has been so small that it was enough for the rumors to spread like wildfire.

Japanese Business Journal shared CIPA’s report for 2020, which shows that the camera sales plummeted last year. No wonder, considering the global pandemic that caused the whole world to just stop functioning. This report mentions Nikon’s share in the mirrorless market, which is only 7.5%, putting it behind Sony (35%), Canon (30%), Fujifilm (12%), and Olympus (8%).

If you’ve been following Nikon-related news, you’ve noticed that 2020 and the beginning of this year were particularly difficult for the company. In May last year, Nikon announced that they’re expecting “extraordinary losses” due to the pandemic. They laid off 700 employees at Thailand and Laos factories, then cut another 20% of the workforce and moved camera production to Thailand. Not to mention that there were many shipping and production delays in 2020 and earlier this year. This January, the company announced that they were to focus on mirrorless for a while due to the massive drop in camera sales.

Like I said, for now, all of this has been a rumor that’s been going around. According to Mirrorless Rumors, there have been speculations in Japan about this for a while now. Personally, I can’t imagine the camera world without Nikon, just like I can’t imagine it without Olympus. But then again, the sale of Olympus’ camera business also started as a mere rumor and turned out to be true in the end. So I must admit that I am a little concerned about Nikon’s future, but I like to believe that they’ll figure it out.

For now, Nikon has neither confirmed nor denied the rumors, but we’ll update you if there is news.

[via DC Life]

Filed Under:

Tagged With:

Find this interesting? Share it with your friends!

Dunja Djudjic

Dunja Djudjic

Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

Join the Discussion

DIYP Comment Policy
Be nice, be on-topic, no personal information or flames.

Leave a Reply

Your email address will not be published. Required fields are marked *

25 responses to “Rumor: Nikon is exiting camera business”

  1. Steve Zonneveldt Avatar
    Steve Zonneveldt

    Only rumours for now

  2. Leekd Avatar
    Leekd

    Bigfoot is more factual than this article lol

    1. Dark Entries Avatar
      Dark Entries

      The CIPA report are concrete numbers: Sony (35%), Canon (30%), Fujifilm (12%), Olympus (8%), Nikon (7.5%)

  3. Photobug_F64 Avatar
    Photobug_F64

    Click bait if I ever saw one.

  4. Eli Wohl Avatar
    Eli Wohl

    Fake news :)

  5. Stelio Alevro Avatar
    Stelio Alevro

    yee nikon try to get in to the mirorels market ,, dose anyone got a nikon j camera , no!!! why because they suck ,, nikon camera also suck at video ,

    1. Marc Lazzarini Avatar
      Marc Lazzarini

      Stelio Alevro i have 3 an happy with them. Great for phot an good in video with ninjaV even better !:)

    2. Stelio Alevro Avatar
      Stelio Alevro

      Marc Lazzarini what you got 3 nikon j , or the new one the z

    3. Marc Lazzarini Avatar
      Marc Lazzarini

      Stelio Alevro 3 Z an honestly best lenses i ever had so sharp an fast
      I can do pictures before autoeye detect and oh wonder still working maybe it is faster on sony but the colors the erogonomics of nikon are so much more an better !

    4. Toban Darley Avatar
      Toban Darley

      Stelio Alevro yet your profile shot has you holding a Nikon??

    5. Stelio Alevro Avatar
      Stelio Alevro

      Toban Darley yes for 20years am using nikon , when 6 years i want to get a camera for video , i got a 3200 , and i got 4 more to soot multicam but when i borow a canon to shout some video , i realise than nikon suck at video , and after 15years is to late to sale all your lents flash and accessory and get in a new system ,

    6. Stelio Alevro Avatar
      Stelio Alevro

      Marc Lazzarini the thing that piss me of with the z system , is they make a new mount , for it and say fuck you to all the rest than have nikon f lents ,, yee you can get an adapter ,, ye fuck you nikon ,,

    7. Marc Lazzarini Avatar
      Marc Lazzarini

      Honestly the adapter works fine but it is annoying always put it on
      And the new lenses are sooo sharp! Middle to corner

  6. Louis-Charles Bourgeois Avatar
    Louis-Charles Bourgeois

    Please yes

  7. Boris Leak Avatar
    Boris Leak

    lol…”Rumor” :)

  8. Toban Darley Avatar
    Toban Darley

    Just another ( enter brand ) user wondering if they made the right choice.

  9. Hin Lee Avatar
    Hin Lee

    Nikon is reported to have closed its factory in Japan, bringing an end to more than 70 years of domestic camera production. Instead, manufacturing will continue only at its facility in Thailand.
    https://fstoppers.com/business/nikon-reported-have-closed-its-japan-factory-ending-70-years-domestic-camera-539119

  10. Greg Nold Avatar
    Greg Nold

    Worthless group, proven yet again. Good luck with your search for validation. Bye.

  11. ShishkaBerry Avatar
    ShishkaBerry

    It’s says rumor in the headline, how is this clickbait lol. You have to read the words too, not just look at the pretty pictures ?

  12. John Beatty Avatar
    John Beatty

    We’ve been trying to reach you concerning your cars extended warranty.

  13. BB Avatar
    BB

    Olympus-sale: Done.
    Next in line: Nikon.

  14. timothyf7 Avatar
    timothyf7

    It would be click-bait if there weren’t any rumors of Nikon’s demise. There are rumors! The author explained the rumors and did not validate them. He didn’t throw out false info to trick readers to read an article about something else. I’m sure people felt the same with regards to the rumors about Kodak and Pontiac. I would have never thought there would be a world without them either.

  15. Tim Bambam Avatar
    Tim Bambam

    Had Nikon made affordable mirrorless cameras instead of banking on the declining Professional camera men instead of the less expensive versions.
    Now they may go by the way of the DoDo bird. We still haven’t seen how the sale of Olympus camera division is going to work out. But I don’t see them going after Professional Photographers as much as I see them continue building on a great system for amateur photographers who need more than the tiny image sensors found in camera phones.
    Camera phones have come along way from where they started. I just got a Samsung Galaxy S21 and it has a 63 megapixal camera. I haven’t used it much but I doubt it will take better pictures then my Olympus OM-D 5mk ii.

  16. Jurgen Lobert Avatar
    Jurgen Lobert

    It’s all speculation, but I thought we should continue to feed the rumor mill. This is how real fake news spreads. I’m done with DIY, this magazine has been going down the drain for a while, and it mostly publishes stupid click bait.

  17. Nerred Nermin Avatar
    Nerred Nermin

    rumor .. ???