Nikon’s Nikkor Z 58mm f/0.95 S Noct lens has been rumored, announced and demonstrated over the past year and a half, and now it’s finally here. The insanely fast lens from Nikon is now officially out for preorders, the rumors were true: it does cost nearly $8,000. It’s designed for Nikon’s Z-series of cameras, and let’s dive in and see what you get for those 8,000 bucks.
Lens roadmaps never used to really be a thing. A company developed a lens, then they announced it, then you could buy it, and that was it. But consumer demand has changed. People are more fickle and prone to swapping brands if they think the competition will offer something better suited to their needs. So, now they seem to be coming thick and fast.
So, in order to try and convince people that they are going to deliver what people want, Nikon has updated their Z mount lens roadmap. There are 13 previously unannounced lenses in the list. It adds some popular classics, like the 60mm and 105mm macros, and completes the holy trinity with 14-24mm f/2.8 and 70-200mm f/2.8 zooms.
It’s not quite official, but almost. Nokishita has posted a couple of Nikon Z50 promotional images to Twitter ahead of an official announcement from Nikon. When images like these leak, an actual announcement is almost certainly within a few days away.
Nokishita leaked a not great Z50 photo earlier along with the new 16-50mm APS-C Z mount lens, although it did show something of the camera’s form, which isn’t all that different from the “Z1” photo which got out several months ago. It looks like I called it on the APS-C Z Mount mirrorless, too (despite the “FX” logo on the body).
According to some recent reports, we’re only two days away from the official announcement of the Nikon Z50 and two new Z lenses. And it looks like the Nikon Z 58mm f/0.95 S Noct lens will join the party, too. The latest reports say they will all be launched together, and we now have the expected prices of the upcoming gear.
According to recent reports, Nikon will soon announce a new mirrorless camera, the first APS-C model of the Z series. There hasn’t been much information about the camera so far, but we now know more about the expected specs. And what’s more, the camera may be coming as soon as next week.
After two full-frame mirrorless cameras, Nikon is reportedly launching the first APS-C camera in the Z series. Along with it, it’s set to launch two new zoom DX lenses: a 16-55mm f/3.5-6.3 and a 50-250mm f/4.5-6.3.
It seems that Nikon has finally realised that they can’t just keep releasing new bodies with small incremental updates every few years. Japanese website Newswitch recently published an interview with Nikon Senior Vice President Nobuyoshi Gokyu, where he stated that they want to “increase the development speed of new products”.
He says that Nikon also wants to “shorten the lead time to put out new products”. That would be good, given that it’s over a year now since the Z6 and Z7 were announced, and we’ve not really seen anything new at all from them, camera-wise, since then other than a development announcement of the Nikon D6.
Photokina has confirmed that three major camera companies will not attend the 2020 show. Nikon, Leica and Olympus will not be a part of the show in May 2020, and it seems to be official – it has been confirmed in Photokina’s press release.
The Atomos name keeps popping up all over the place lately. They’re teaming up with a lot of different camera brands to try to give filmmakers the tools and features to best create what they want to create. We stopped by the Atomos stand at IBC 2019 to have a chat with their Founder & CEO, Jeromy Young about some of those collaborations, as well as some news on Atomos’ own products, including a free firmware update for the Shogun 7 which doubles its brightness from 1,500 nits to 3,000 nits.