Netflix sued for using unauthorized drone footage in advertisement
Mar 31, 2023
Alex Baker
Alex Baker is a portrait and lifestyle driven photographer based in Valencia, Spain. She works on a range of projects from commercial to fine art and has had work featured in publications such as The Daily Mail, Conde Nast Traveller and El Mundo, and has exhibited work across Europe
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Home owners are suing Netflix for allegedly filming their property without permission. The drone footage of the family’s was used in an advertisement for a reality tv series Buying Beverly Hills.
The house is located in a remote and secluded part of the Hollywood Hills. Since the advertisement featuring their home, the family says that they have received relentless harassment from real estate agents and tourists. The family even says that they have feared for their safety.
Aharon Dihno, his partner, and his two children have filed the lawsuit against Netflix for the use in the 2022 series. The lawsuit claims that the advertisement uses a photo of their home taken from a vantage point that could only have been possible via a drone.
According to the family, the drone shot shows both the exterior and parts of the interior of the home. CBS News reports that the family are claiming intrusion upon seclusion, violation of the state’s false advertising and privacy laws, and both intentional and negligent infliction of emotional distress.
They are seeking damages and compensation for the unlawful drone image of their property. It seems as though the law is on the side of the family. In California it is prohibited to fly a drone and take footage over a private property without the permission from the owners.
[Via CBS News]
Alex Baker
Alex Baker is a portrait and lifestyle driven photographer based in Valencia, Spain. She works on a range of projects from commercial to fine art and has had work featured in publications such as The Daily Mail, Conde Nast Traveller and El Mundo, and has exhibited work across Europe
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4 responses to “Netflix sued for using unauthorized drone footage in advertisement”
I’m a little confused how it can be against the law in CA to fly a drone over private property and capture footage. As I understand the federal law – air space is not private nor does it extend up into the sky. Do you property is on the ground – hence why you can’t stop planes from flying over your house. Or anything else you don’t own the airspace. Taking off and landing on private property or in state parks – I understand that. Who would even regulate the situation in court? The FAA would deem if it’s not controlled air space and you aren’t violating anything like flying over people – then you are free to fly. Local enforcement would only hold ground if you took off or landed from the area. The photograph of a building in public can’t be against the law. It’s a building in public!
From the article
“According to the family, the drone shot shows both the exterior and parts of the interior of the home. CBS News reports that the family are claiming intrusion upon seclusion…“
Privacy laws maintain that parties have a “reasonable expectation of privacy.” If a house can’t be seen from the roadway, as in common public access, I would say their right to privacy has been breached. Also note that the claim states that parts of the interior of the home were shown. That’s definitely a breach.
You appear to be arguing that violation of privacy is justified because… the victim isn’t poor?
the State of California doesn’t have authority to ban drones. Only the FAA has that authority. (I’ve been a pilot since 2014)