Posts by Author: John Aldred
John Aldred is a photographer with over 25 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.
How to get that orange Bladerunner 2049 look in post or in the camera
Oct 17, 2017
John Aldred
The hotly anticipated follow up to Ridley Scott’s 1982 masterpiece, Blade Runner, is finally here. Blade Runner 2049 is largely being hailed as a cinematography…
Watch a craftsman build a large format camera from scratch
Oct 16, 2017
John Aldred
And when we say from scratch, we are not kidding. This isn’t just ordering a bunch of components online and bolting them all together. Other…
How to create 5 cinematic looks with 2 lights in under 3 minutes
Oct 16, 2017
John Aldred
People always go on about 3 point lighting setups. They’re a staple amongst photographers, cinematographers, and even CG work. Or people talk about shooting with…
This guy hated his Sony A7 electronic viewfinder so much that he just cut it off
Oct 13, 2017
John Aldred
I have to say, this is probably one of the more extreme camera mods I’ve seen in recent times. Sure, there were some doozies back…
DJI’s new 6K drone camera packs a Super 35mm APS-C sensor with 14 stops of dynamic range
Oct 12, 2017
John Aldred
DJI have announced the world’s first Super 35mm digital camera designed specifically for aerial cinematography. The Zenmuse X7. It shoots 6K CinemaDNG raw video at…
Women’s suit company reverses gender roles in this advertising campaign using naked men as props
Oct 11, 2017
John Aldred
This advertising campaign is sure to raise a few eyebrows. Suistudio, a company which makes suits for women, has decided to do something a little…
Why you need to own a “Nifty Fifty” lens
Oct 11, 2017
John Aldred
It’s such a commonly used lens that it even has its own nickname, the “Nifty Fifty”. Regardless of the brand you shoot, or the size…
An easy way to create luminosity masks for perfect landscape selections
Oct 10, 2017
John Aldred
Luminosity masks are one of my favourite things about editing images in Photoshop. They offer so much more power than you can get in Lightroom…
Manfrotto launches new Element Carbon tripods – A photographer’s best travel companion?
Oct 10, 2017
John Aldred
Manfrotto have just launched a new range of entry level carbon fibre tripods aimed at enthusiast travel photographers. The new Element Carbon range currently features…
How Google built its “best ever” camera for the Pixel 2 smartphone
Oct 9, 2017
John Aldred
Google’s Pixel 2 smartphone quickly dethroned the new iPhone 8 Plus once DxO Mark got their hands on it. And the reviewers so far seem to…