lens
Why a 35mm Lens Is the Coolest Thing in Photography Right Now
Aug 19, 2025
Darlene Lleno
The 35mm lens has become photography’s secret weapon, offering the perfect balance between wide-angle capability and natural perspective for any shooting situation. This versatile focal length excels at street photography, environmental portraits, and travel documentation while maintaining authentic image quality.
Zoom, Zoom: Is This the Closest Focusing Consumer Camera in the World?
Aug 17, 2025
David Prochnow
Remarkably, the Kodak PIXPRO AZ425 “Astro Zoom” is able to focus so close to an object that the subject nearly touches the front of the…
Sigma’s 200mm f/2.0 L-Mount Drops This August — Here’s Why It’s a Big Deal
Aug 15, 2025
Darlene Lleno
The Sigma 200mm f/2.0 L-Mount release on August 19 brings back the legendary fast 200mm focal length that disappeared during the mirrorless transition. This premium lens weighs 1,850g and features white finish design with fast autofocus for Sony E-mount and L-mount systems.
Latest Gear Releases & Announcements (August 2025)
Aug 15, 2025
Darlene Lleno
This latest camera gear releases 2025 round up brings you the exciting new options from Fujifilm, Sony, Nikon, and DJI with innovative features and competitive pricing. August delivers the highly anticipated X-E5 rangefinder, Sony’s premium RX1R III compact, and Nikon’s value-packed Z5II full-frame camera.
Mitakon 55mm f/2.8 1-5X Macro Lens Takes You Closer Than Ever
Aug 15, 2025
Anzalna Siddiqui
Zhongyi Optics (also known as ZY Optics) seems to be working to fulfill your macro photography needs with their latest Mitakon 55mm f/2.8 1-5X Macro…
These New Joseph Petzval Art Lenses Bring Focus-Coupled Bokeh Control in a Three Lens Launch Deal
Aug 11, 2025
Alex Baker
If you’ve been eyeing Lomography’s modern Petzval lenses, there’s now a way to grab three of them in one go, and save some cash in…
Uni LensCap is the Only Lens Cap You’ll Ever Need
Aug 6, 2025
Dunja Đuđić Kalinin
We at DIYP are very excited to announce our new product: a universal lens cap. Meet the Uni LensCap: a lens cap that was designed…
Viltrox AF 15mm f/1.7 Air: A Compact Wide-Angle Lens Built for Cinematic Shots
Aug 4, 2025
Anzalna Siddiqui
Viltrox has announced the new Viltrox AF 15mm f/1.7 Air. The new 15mm F1.7 lens is a small and lightweight choice for APS-C cameras, weighing…
Decentration of Lenses: Is Your Lens Sabotaging Your Photos?
Aug 1, 2025
Dunja Đuđić Kalinin
If you’ve ever taken a technically perfect photo with ideal settings and focus, but it still looked soft, the decentration of lenses could be the…
Viltrox AF 90mm F3.5 for DJI Inspire 3 Is a Lightweight Tele Lens Built for the Sky
Jul 24, 2025
Anzalna Siddiqui
Get ready for some great news! Viltrox, a brand known for its fantastic ground photography lenses, is now stepping into the world of aerial imaging….