We love Kickstarter here at DIYPhotography. It has brought many great photography accessories into our lives. True, sometimes it failed, but for the most part, Kickstarter is a great platform to get a product out there. And for this, we think Kickstarter is pretty cool.
What Kickstarter is not cool for, is when the platform is abused. We got an email telling us that a new campaign for the Crack Light is actually a one-year-old product that you can already buy for a significantly less than the Kickstarter campaign asking price.
The Crack Light is a small, waterproof, phone-sized, USB-powered light. I gotta say, it does seem pretty cool. But it is not new. Crack light has been on the market since IBC 2018, six months ago (or partially, even since NAB 2018, a full year ago). It is made by Profound, a South Korean LED manufacturer. Under the mother company, it is called the PanFlex 5W. Erik Nasso over at Newsshooter covered it at IBC. And guess what? You can buy it cheaper, a lot cheaper than the Kickstarter selling price.