To those who follow my work closely, you may know that I consider myself a large format photographer. I will photograph with a medium format camera, particularly when I’m trying to save weight on a backpacking trip or save time when I’m teaching a photography workshop, but 35mm has been somewhat shunned in my arsenal, being a format I deemed too small to be used effectively for my work.
Kodak’s been struggling to regain its place in the world of photography ever since it filed for bankruptcy protection in 2012. At the time they said that “Since 2008, despite Kodak’s best efforts, restructuring costs and recessionary forces have continued to negatively impact the company’s liquidity position”. Basically, they’re not making enough money.
But why? Well, according to Cheddar’s take, it’s all down to the fact that they ignored the future of photography and the march towards digital. He suggests that Kodak intentionally shunned digital because it would be competing with and eating into the sales of its other primary product – film.
While the Kodak name doesn’t have the same impact it once did, Kodak is still out there and they’ve kicked off CES 2019 with several new gear announcements. There are two new models of Kodak Smile instant camera. There’s the Kodak Smile Classic and the regular Kodak Smile.
There’s a Kodak Smile Instant Digital Printer, too, compatible with iOS and Android devices and can be sent photos via Bluetooth for printing from your Smartphone. And, finally, Kodak is also expanding their Luma range with three new Luma 75, Luma 150 and Luma 350 projectors.
The Kodak Ektachrome E100 film is finally being shipped to distributors worldwide, and some of us can’t wait to get our hands on a few rolls of it. Photographer Peter Guttman was lucky to be one of the few beta testers of the film, and he kindly shared with DIYP some of the images he took. And just as I imagined – they’re gorgeous.
It’s been over a year since Kodak announced that it is bringing Ektachrome film back to the market. And now it’s finally happening: Kodak Ektachrome will soon start shipping to distributors worldwide. Very soon, all you film enthusiasts will be able to buy a roll or five of Ektachrome35mm and shoot away!
The noise surrounding Ektachrome’s return has been quite fascinating. A lot of people are getting very excited, and also very impatient about it coming back. Originally announced at CES 2017 Kodak later said a “limited supply” would become available for testing with general availability in 2018.
Things are a bit behind schedule, though. And we’re only now hearing of the first test rolls going out.
Back in January, during CES in Las Vegas, a strange object appeared on the Kodak stand. The Kodak KashMiner, the “Powerful Bitcoin Miner”. The idea was that people would be able to rent this machine for around $3,400, and then customers would be able to keep a portion of any Bitcoins it generated.
Spotlite, who ran the
scam scheme said that users would pull in $9,000 over the first two years, providing a $5,600 profit after taking their initial investment into account. Now, the whole programme has been scrapped, and Kodak says that they never officially licensed the name to Spotlite.
The 90s was a strange time for photography. It began with a lot of new and advanced film camera technology and ended on the cusp of the digital revolution. In between, though, various companies attempted to bridge the gap, dragging film kicking and screaming into the digital age.
One such product was the APS film format. Slightly smaller than 35mm, it held a lot of promise and potential for photography, especially more casual photographers. And you could even put your film rolls into the Fujifilm AP-1 photo player and see a digital slideshow on your TV screen. In this video, YouTuber Techmoan takes a look at this technology and his struggles with it.
The return of Ektachrome has been getting many film photographers very excited. Announced at CES in January last year, Kodak went on to commit to a launch in 2018. It may be a little later than that announcement suggested, but Kodak has now finally released the first test shots from the new Ektachrome film. And it looks wonderful.