augmented reality

Man United owners want their star soccer players wearing AR cameras for matches

Feb 12, 2024
Alex Baker

The UK soccer team Manchester United owners say they want to put augmented reality (AR) cameras on their top players. The technology would allow fans…

Amazon’s new tool lets you “try on” shoes remotely with your phone camera

Jun 14, 2022
Dunja Djudjic

Amazon has launched Virtual Try-On Shoes, a new feature that lets you try footwear remotely and see how it looks on you. Using augmented reality,…

The weird new Canon RF 5.2mm f/2.8 L dual fisheye lens lets you shoot 3D 180° VR video

Oct 6, 2021
John Aldred

So Canon has announced a weird but fascinating new RF 5.2mm f/2.8 fisheye lens for the Canon EOS R mirrorless system. It’s weird (but fascinating)…

This crazy lens lets you shoot full 360° photos and video with the need for stitching

May 7, 2021
John Aldred

Ok, this is pretty impressive and also extremely cool. Industrial and interaction designers, Rob Englert and Meyer Giordano have created a very unique lens for,…

Remember Tamagotchi? Now it has a built-in AR camera

Apr 22, 2021
Dunja Djudjic

Remember Tamagotchi, the virtual pet that was all the rage in the late 1990s? If anyone ever told you it would become a mini-camera, would…

You can now see Smithsonian Museum’s exhibitions through Instagram AR

Dec 9, 2020
Dunja Djudjic

Since we can’t really visit many places nowadays, there are solutions that let us experience them at least virtually. And now, you can even do…

This insane smartphone app lets you copy and paste elements of the real world into Photoshop

May 6, 2020
John Aldred

This is one of the craziest things I’ve ever seen, and I had to check my calendar to make sure it wasn’t April 1st, but…

Calling all wildlife photographers (and their kids) – Here’s how you can see wild animals in your home

Mar 27, 2020
John Aldred

This is an awfully frustrating time for wildlife photographers right now. And anybody who has kids. You’re stuck at home, can’t go anywhere, can’t do…

Augmented Reality Photo Studio app lets you photograph virtual models in real locations

Apr 18, 2018
Dunja Djudjic

We’ve met a camera that lets you take photos in virtual reality, but there’s now an app that took things a step further. Augmented Reality…

This 3D portal smartphone optical illusion requires no special glasses to see

Mar 23, 2018
John Aldred

This is a very cool piece of tech. Swedish developer Peder Norrby has done something pretty amazing with the iPhone X. He’s created a 3D…