Snap Up the Savings: The Best Photography Deals This Black Friday 2025

Yes, it’s that heartwarming time of year again when we give thanks for all the good things in life and then inexplicably buy lots of things we don’t really need the next day (joking, of course, all of us need more photography gear!) But back to Black Friday, and 2025 is already showing strong signs of some great deals in the camera and photography world.

What makes this year particularly exciting is the sheer variety of deals across brands and price points. You name it, some of your favourite brands are offering bundles, cash-back offers, and limited-time discounts that can make even the priciest gear feel within reach. We’ve sifted through the noise to highlight the most compelling deals, so you can keep capturing stunning images without breaking the bank.

Top Camera and Lens Deals

Canon

Canon is bringing some solid Black Friday deals for photographers and content creators this year, covering everything from compact cameras to mirrorless bodies and portable photo printers. The PowerShot V1 ($929.00) delivers a 1.4‑inch sensor, wide-angle zoom, and 4K video, ideal for streaming holiday moments. For those wanting a compact powerhouse, the G7 X Mark III ($879.99) handles 4K/30p video and live streaming, while the beginner-friendly EOS R100 ($459.99) upgrades your holiday snapshots with APS-C mirrorless performance.

Canon’s ELPH 360 HS point-and-shoots ($379) and portable printers, including the SELPHY CP1500 ($179.99) and IVY 2 Mini ($109.99), make it easy to capture, print, and share festive memories in style.

Nikon

Nikon’s Black Friday lineup this year is unusually broad, with deep instant-savings cuts across nearly every tier of the Z-mount ecosystem. From entry-level hybrid cameras to flagship pro bodies, discounts range from $100 to $800, making it one of the more substantial seasonal promotions Nikon has offered in recent years.

The Z5 II, Z6 III, Z7 II, Z8, and even the flagship Z9 all see meaningful drops, along with popular kit configurations that bundle the lightweight 24–50mm, the versatile 24–70mm, or Nikon’s travel-friendly 24–120mm lenses. These deals make several of Nikon’s most capable mirrorless options significantly more affordable through the holiday period.

Insta 360

Insta360 is playing it close to the chest this Black Friday, teasing up to 31% off across its official store…but you’ll have to wait until November 20th for the full info. Until then, the deal radar is locked on key 360 and action cameras, plus bundles with accessories that make the savings even sweeter.

Expect discounts on fan favourites such as the Insta360 X5 (8K), Insta360 X4, and even newer gear like the Insta360 Ace Pro 2. Whether you’re into immersive 360 footage or want compact action cam power, Insta360’s Black Friday preview hints that the brand’s most creative tools will go on serious sale, just be ready on the 20th.

Laowa

Laowa is leaning into Black Friday 2025 in style, with both its photo and cine lines getting major love on the Venus Optics and Laowa Cine storefronts. Their Venus‑lens page features discounts on a variety of manual prime optics — think ultra-wide Zero‑D lenses, compact macros, and tilt‑shift glass. On the cinema side, Laowa is slashing prices on packs like the Ranger compact zooms, anamorphic Nanomorph sets, and macro probe lenses.

Highlights from the deal include goodies such as the Laowa 100mm f/2.8 2X Ultra Macro ($449), the Laowa 25mm f/2.8 2.5-5X Ultra Macro ($359.00), and some quirky but powerful options like the Laowa 24mm f/14 Probe ($1,439.00) and the super-wide Laowa 9mm f/2.8 Zero-D ($359.00). Whether you’re into stills or cinema, it’s a golden week to get a uniquely Laowa lens at a better price.

Sirui

SIRUI has rolled out one of its biggest year-end sales to date, with deep cuts landing across nearly every major lens line for anamorphic, cine, autofocus, APS-C, full frame, and even support gear. Black Friday discounts are common, but the scale here is genuinely unusual: many of SIRUI’s most established lenses are dropping by 50–70%, making formats that are normally costly suddenly far more accessible.

The Venus and Saturn full-frame anamorphics see the most dramatic drops, with single lenses falling to the mid-$400–$600 range and multi-lens kits slashed by thousands. APS-C anamorphics hit similar lows, while the Jupiter cine primes, Night Walker S35 lenses, and several autofocus lines all see meaningful reductions as well. Even tripods and monopods get in on the action.

If you’ve been eyeing anamorphic as a creative upgrade, trying to build a cine set, or just wanting to add a new focal length without wrecking your budget, this is one of the rare moments where you can compare entire SIRUI systems side-by-side at prices that actually make experimentation feasible. The full breakdown is long (very long) so it’s worth checking the detailed list and current availability directly at SIRUI’s store.

Viltrox

Viltrox is marking its 2025 Black Friday event with a rare 20% sitewide discount, opening up its full imaging ecosystem, from autofocus primes to anamorphic PL glass, lighting, and monitoring, to a wider range of creators. The sale spans the company’s LAB, Pro, EVO, Air, Raze, and EPIC series, covering everything from everyday hybrid shooting to aerial cinematography and full-blown cinema production.

It’s essentially the entire Viltrox catalogue, across Sony E, Nikon Z, Fujifilm X, DJI DL and PL mounts, all temporarily pushed into impulse-buy territory. Running from November 20 to December 1, the promotion is less about clearing shelves and more about celebrating Viltrox’s decade of expanding creator-focused tools, giving photographers and filmmakers a chance to build a cohesive system without stretching their budget.

DJI

DJI’s Black Friday event for 2025 brings some of its biggest savings of the year, with discounts of up to 59% across drones, action cams, stabilisers, power stations and accessories. From ultra-light DJI Mini and Neo drones to the flagship Mavic and FPV setups, plus gimbals like the Osmo Mobile series and 1-inch sensor pocket cams such as the Osmo Pocket 3, creators can score serious value this season.

Whether you’re shooting aerials, vlogging on the go, or rigging gear for pro-level cinema workflows, DJI’s offerings include price drops of 20-50%+, free bundles with select products, and savings on refurbished units too. With this kind of breadth across both video and still photo gear, now’s a smart time to upgrade your kit or bring in new creative tools while the markdowns are live.

Accessories and Hardware Made Easy

Tether Tools

Tether Tools is also getting in on the Black Friday action this year with solid deals on its tethering essentials, with up to $145 in savings, especially on its AeroTrac Workstation line. According to their official store, you can get early savings of up to 16% off on AeroTrac Workstation Kits and modular components.

Some standout offers include the AeroTrac Workstation System ($999 reduced from $1145.89), and power‑user gems like the TetherBoost Pro USB‑C Extension Controller ($55) to keep your connection rock solid. There are also discounts on port‑protection gear and Optima 10G cables, for example, the TetherPro Optima 10G Mobile Tethering Kit ($159.99), which is perfect for stabilising your tethering setup and smoothing out your workflow.

Sennheiser

Sennheiser is ringing in the holidays with a selection of key microphones and headphones on promotion from November 28 to December 31, 2025, at participating dealers. The MKE 600 delivers film-ready, shotgun-style audio with high directivity, low self-noise, and flexible phantom or battery power for DSLR, camcorder, and boom setups. The compact MKE 400 and MKE 400 Mobile Kit are built for mobile creators, vloggers, and on-the-go interviews, offering directional clarity, integrated wind protection, shock mounting, and versatile mounting options including a smartphone clamp and mini tripod in the Mobile Kit.

Rounding out the deals, the HD 280 PRO closed-back headphones provide professional-grade monitoring with robust construction, excellent noise isolation, and flexible fold-and-swivel design for field use. These offers give filmmakers, content creators, and hybrid shooters a chance to upgrade essential audio tools ahead of the busy holiday season.

RØDE

RØDE is taking a more colourful approach to the Black Friday rush this year with its new Bright Friday campaign, rolling out fresh colour variants, new product launches, and a pair of creator-friendly bundle offers. Instead of straight discounts, RØDE is pairing select purchases with free, colour-matched accessories, most notably a free Interview GO with any Wireless GO Gen 3, and a free WS14 windshield with the PodMic USB or PSA1+.

The promotion also spotlights RØDE’s growing palette of bold hues across the PSA1+ studio arm and Interview GO adapter, plus the debut of the Interview Micro, a compact handheld adapter for the Wireless Micro ecosystem. Running through December 16, Bright Friday is less about slashing prices and more about letting creators personalise their setups with hardware that’s as expressive as the content they make.

WANDRD

WANDRD is kicking off Black Friday 2025 with some of its biggest sitewide savings yet and a slick new limited-edition drop to go with it. Running from November 18 to December 9, the sale includes 15%–70% off nearly everything, including the debut High-Gloss Black Collection, a reflective, high-shine finish available exclusively on the PRVKE 21L & 31L, the ROGUE 6L, and the Medium Tech Bag.

SmallRig

SmallRig is delivering one of its most comprehensive Black Friday events yet, with discounts reaching up to 30% across tripods, lighting, batteries, mobile filmmaking kits and a wide range of mounting accessories. The sale covers everything from carbon fibre video tripods and compact V-mount power to portable RGB lights, smartphone rigs and the brand’s signature arms and clamps that keep a setup running smoothly. With broad coverage across core production tools and smaller workflow essentials, this year’s pricing makes it easier for creators to refine their kit and upgrade key pieces without the usual cost barrier.

Moment

Moment’s 2025 holiday sale brings serious creative value, with bargains of up to 75% off across its gear ecosystem, including M‑Series mobile lenses, bags, filters, LUTs, presets, and courses. Whether you’re upgrading your iPhone photography setup with fast M‑Series lenses, building out a more flexible bag collection, or diving into post-production with LUTs and presets, now’s the moment to score pro‑grade tools at cut‑rate prices. The sale is live on Moment’s own site, and they’re sweetening the deal with free U.S. shipping on orders over $149, plus a generous 90‑day holiday returns window so you can test everything out.

Software Deals You’ll want to Snap Up

Aftershoot

For Black Friday 2025, Aftershoot is bundling its full AI toolset into its most complete package yet, offering photographers 20% off annual plans from November 11–30 (including Cyber Monday). The deal covers AI Culling, AI Editing, and unlimited image processing, while Pro Plan users also get six months of access to the new AI Retouching beta, which handles tasks like blemish cleanup, skin tone adjustments, and basic object removal. Plans start at just $7.99/month.

DxO

DxO has kicked off its Black Friday sale with some of the most substantial software discounts we’ve seen from them in years, offering up to 50% off across PhotoLab 9, PureRAW 5, FilmPack 8, ViewPoint 5, and the ever-popular Nik Collection 8.

Running from November 18 to December 2, the promotion drops several flagship tools into impulse-buy territory, especially with PhotoLab’s new AI Masks and the refined Photoshop integration in Nik Collection 8. And if you’re a new customer, stacking the DIY15 code for an extra 5% makes the timing even better. Whether you want cleaner RAW files, better geometry control, or a more creative plugin toolkit, this is one of the rare moments when nearly the entire DxO lineup becomes accessible at once, making it easy to upgrade the specific part of your workflow that’s been slowing you down.

Neurapix

Neurapix is celebrating Black Friday 2025 with a special deal on its annual flat-rate subscription, offering 20% off (bringing the price down to $/€480 from $/€600) plus one free month through December 2025. The promotion runs until November 28 and applies automatically when securing a flat rate in your user area. Existing customers with an active subscription are also eligible, with any pre-paid months deducted from the new annual period, making it a simple way to lock in the AI-powered imaging tools at a reduced rate for the coming year.

Retouch4me

Another AI-based retouching programme and this time the deal is exclusively for our DIYP readers. Retouch4me is offering 45% off its AI-powered retouching plugins from November 25 to December 5, 2025, exclusively for DIYP readers with the promo code DIYP. The software is used by over 300,000 photographers and was recently recognized with a TIPA award. It automates natural skin and portrait retouching, helping creators save hours in post-processing while maintaining a professional, realistic look. This limited-time deal is a perfect opportunity to upgrade your workflow with some of the most trusted AI retouching tools on the market.

Keep checking this page, as we update it daily with more excellent deals!

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