Google introduces new tool to prevent confusion over AI generated images

Alex Baker

Alex Baker is a portrait and lifestyle driven photographer based in Valencia, Spain. She works on a range of projects from commercial to fine art and has had work featured in publications such as The Daily Mail, Conde Nast Traveller and El Mundo, and has exhibited work across Europe

Google introduces new tool to prevent confusion over AI generated images

Google is introducing new image search tools which will help to identify AI-generated images and other fakes. The new tool is called About This Image and is part of Google’s reverse image search feature.

When it’s fully launched this summer, Google reverse image searches will be able to tell you when it indexed a picture the first time. Also, the metadata tags will help identify AI-generated pictures. Useful in these days of fake news and AI-generated imagery.

With the proliferation of AI images that are looking more and more photo-realistic, it is imperative that we have a way to identify whether something is a real photograph or merely an artistic impression.

To begin with, the About this Image feature will only be available to English language searches in the US. However, it is assumed that it will eventually roll out worldwide.

You will be able to click on an image and then click on the 3 ellipses in the corner. This will take you to About this Image. Google will then give you information about the image, including information about when it was first indexed by Google, which website it appeared on first, and which other websites it can be found on. Google’s example shows a fake moon landing.

How an AI-generated image will look in the new About feature

Google also announced that every image of theirs that has been AI-generated will include that information in the metadata. This will make it much easier to identify these images as such. Hopefully soon, other AI generators, such as Midjourney and Dall-E, will follow suit and start to include this metadata in their image files.


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Alex Baker

Alex Baker

Alex Baker is a portrait and lifestyle driven photographer based in Valencia, Spain. She works on a range of projects from commercial to fine art and has had work featured in publications such as The Daily Mail, Conde Nast Traveller and El Mundo, and has exhibited work across Europe

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4 responses to “Google introduces new tool to prevent confusion over AI generated images”

  1. Henry Thompson Avatar
    Henry Thompson

    So what like when we saw the pictures of Trumpet being inaugurated as President and the whole world was confused… 🤷‍♂️

    1. Rod Huff Avatar
      Rod Huff

      Henry Thompson Say that again, but try to form a full sentence so we understand.

  2. AZHaunters Avatar
    AZHaunters

    I don’t think I am going to trust Google’s bots to identify other bots.

  3. Doe JOhn Avatar
    Doe JOhn

    I think we can all tell easily which images in search are AI given their quality… The problem to me has become the oversaturation of anime girls in search results with crippled hands and multiple eyes when I’m looking up historical Latin American painters. The horrible quality AI content is EVERYWHERE. It has become inescapable! It’s threatening to completely nullify google images as it becomes less feasible to use since all you get is awful quality ai generated images. What a nightmare.