This genius trick gives you an infinite white background for shooting small products
Jun 25, 2019
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This is one of the coolest “hacks” I’ve seen in a while. When tasked to shoot a bunch of small products on a white seamless, you have two options. You can either build a white seamless set, light it and get everything just perfect. But that takes a lot of time and effort.
The other option is what filmmaker Justin Gustavison did. He strapped a white piece of card to his camera, placed the camera on a turntable and then surrounded it with the subjects he had to shoot. Justin posted the results to Instagram and it looks like it works brilliantly.
I’m not sure how well this would scale up to large options, but for small ones, it’s a fantastic trick to get around having to build a white seamless set for products. And it also means you can set the whole thing up in a relatively small space without having to worry what the background looks like.
Aside from this neat trick, Justin has some pretty cool short films and photos on his Instagram feed. It’s well worth checking out.
John Aldred
John Aldred is a photographer with over 25 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter – and occasional beta tester – of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.





































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6 responses to “This genius trick gives you an infinite white background for shooting small products”
yea but the lighting.
You can always attach lights to the camera rig and have them spin with it, too :)
that was likely log footage. graded will look much better im sure.
This is so, so clever :)
Cool idea for creating a continuous loop video as a website background. Very clever.
Two words……
Freaking genius!!!
or
Cool Beans!!! (for those of us that aren’t into profanities, even mild ones…)