The advancement in camera technology is pretty astounding. I remember only a decade ago shooting with great big standard definition Sony DSR500 broadcast cameras that were £7,000 a piece for the body alone. Now, here we are with 4K UHD monsters that have so much higher quality, detail, colour and tone, it’ll make your head spin. And they’re here at less than half the price.
Blackmagic have today announced their new URSA Broadcast camera for TV and the web. Retailing for a mere $3,495, it’s a very attractive looking piece of kit. It offers B4, PL, EF and F mount lens options, and four memory card slots. It will output to 12Bit DNx145, DNx220X, ProRes and even RAW video for many broadcast and editing workflows.